Rainbow Station Makes Calculated Investment in Global Growth: Announces New CEO

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Founder Gail Johnson Takes Board Seat to Pave Way for Former Five Guys Largest Franchisee Vance Spilman to Lead Company

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When Virginia-based Rainbow Station first opened in 1989, the mission was simple: Set excellent unmatched educational standards by empowering children to discover their individual gifts and talents so they could learn early, live well, and lead. Today, that standard is no different; it just has been further validated by its 10 schools domestically and its strong international growth with four locations in China.

With the strongest foundation in the early education franchise space, the time has come to push down the pedal and eye aggressive expansion. To amplify that strategy, founder Gail Johnson has moved to a board seat, recruiting Vance Spilman to spark the growth.

“Recruiting Vance Spilman to take on the role I have held for 26 years is single handedly the most important decision in our company’s history,” Johnson said. “This partnership isn’t just a new CEO, this is about thoughtfully investing in the future, as I know in my heart that Rainbow Station should positively affect more children across the world, and to do so, we need someone at the helm who has the experience and skillsets to make that happen.”

Spilman is no stranger to growth, having been both franchisor and franchisee with previous brands, including CFO of Monument Restaurants, the largest franchisee of Five Guys, and President of sweetFrog Enterprises, the fastest growing self-serve frozen yogurt brand over the last 24 months.

“With Five Guys, we saw the potential of the brand to become a household name. I have the same feeling about Rainbow Station. It is an amazing brand with untapped potential that has history, a foundation, and financially sound unit level economics,” Spilman said.

For new franchisees, Spilman said the company will focus on identifying the most accommodative submarkets and facilitating site selection, construction and opening. For existing owners, Rainbow Station will concentrate on boosting enrollment numbers through increased marketing efforts. In addition to spreading the brand domestically, Spilman also said he will work with the company to open up new franchise locations abroad.

“We now have three locations in China, and are currently working to open franchises in Indonesia and India,” he said. “We believe there’s a huge opportunity outside the continental U.S., and international development is something we’ll continue to focus on.”

Rainbow Station preschools continue to differentiate themselves on a number of levels. The Get Well Place, continually staffed by a pediatric nurse, accepts mildly ill children and supports the healthcare needs of the school. Their focused leadership initiative includes The Leader in Me®, based on Stephen Covey’s “The 7 Habits of Highly Effective People.” Rainbow Station was the first company to execute The Leader in Me® model at the preschool level in the U.S., as well as to launch it internationally. The school’s summer program, Camp Blue Sky, is currently in its third year of offering new programs and events.

Rainbow Station is internationally recognized as the only early learning institution to offer such a premium suite of services. All franchisees, domestic and international, are committed to Rainbow Station’s vision of excellence and promote the success of each child enrolled.

ABOUT RAINBOW STATION
Rainbow Station is the nation’s premier provider of early education, school age recreation, emergency backup care and leadership development. Its comprehensive approach to building the future one child at a time incorporates Stephen Covey’s 7 Habits of Highly Effective People, and teaches each of these tenets throughout its programming as part of its The Leader in Me initiative. Curriculum-based learning using the proprietary curriculum, PLAYWORKS®, is offered for infants through private kindergarten as well as programs for school age children. The Council on Accreditation (COA) provides accreditation for the programs at each Rainbow Station. Each Rainbow Station features the Get Well Place, a facility within the campus staffed by a pediatric nurse that accepts mildly ill children. Additionally, Rainbow Station created a school age program called The Village, an interactive learning environment based on freedom and choice where children can receive tutoring, complete their homework and engage in active play before and after school hours. They also offer a dynamic summer camp concept, Camp Blue Sky. To learn more about the leading early education franchise, please visit http://www.rainbowstation.org.

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Lauren Boukas
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