Staying connected and using all of the promotional and marketing strategies that are now available can help someone that is transitioning from offline to online real estate marketing.
Jacksonville, FL (PRWEB) May 27, 2012
Real estate marketing relates to the way that buyers and sellers connect together for the sale or purchase of an available property. Real estate agents typically have the support of a realtor when performing offline transactions for houses. The growth and demand for consumers to research properties is now at new heights and online marketing tactics are much different compared to the way offline real estate is marketed. The real estate marketing website, http://www.howtomarkethouses.com, has now added new marketing techniques and information that real estate agents and investors can use when marketing houses online. This information is available free of charge and is designed to assist anyone learning to market houses online.
The technological advancements that have been made in the last 8 years are being used in more professional industries as well as for general consumer use. The rise in popularity of smartphones and Internet connected devices has made it easier to access web information from anyplace in the country without the need for a home or office computer. Instead of business cards and printed signs, real estate agents are now incorporating digital video and Internet communication when presenting listings of homes to potential buyers. “Being a 21st century real estate investor or real estate agent means utilizing the Internet,” said Ryan Bush, Co-Owner of http://www.howtomarkehouses.com. “Staying connected and using all of the promotional and marketing strategies that are now available can help someone that is transitioning from offline to online real estate marketing,” Bush added.
A portion of online real estate marketing has to do with building ways to capture real estate leads and then creating an email marketing plan that can get a response. Part of the new tips that are available on the HowtoMarketHouses.com website have to do with creating a mailing list and using it in the most effective way to increase qualified lead response rates. According Epsillon, a Dallas marketing agency, the average email open rate for qualified leads in 2012 is 23.8 percent. Building and maintaining a successful mailing list is one of the ways that real estate investors and agents can integrate buying and selling strategies. Websites like http://www.howtomarkehouses.com. that remain current with Internet marketing information can be a useful resource for anyone learning the ropes of marketing online.
Co-Founder Ryan Bush helped start How to Market Houses in 2009 after becoming an in-demand consultant and speaker at top real estate conventions and seminars around the country. Ryan Bush is a real estate expert and entrepreneur that owns and operates hundreds of Internet websites. HowtoMarketHouses.com provides instructional content to real estate investors and agents that are building real estate careers online. Both buying and selling online are taught by the experts at How to Market Houses and the content is written for both novice and experienced investors trying to succeed with real estate marketing online.