The industry has definitely moved beyond pet food and toys.
Los Angeles, CA (PRWEB) February 26, 2013
Fresh Patch, the maker of the real-grass, fully disposable dog potty, is an innovative company that is helping to expand and revolutionize the pet products market in the U.S. The vitality of this market was demonstrated by the Global Pet Expo held in Orlando, Florida, February 20-22. This industry event showcased hundreds of pet products, ranging from tread mills for exercising dogs to devices that enable cats to use their owners’ toilets. The industry has definitely moved beyond pet food and toys.
Innovative and health-focused new products are appealing to the pet owners who spent more than $52 billion on their pets in 2012, as estimated by the American Pet Products Association. Moreover, the Association’s 2011-2012 National Pet Owners Survey shows that 62 percent of U.S. households own a pet.
“Fresh Patch is pleased to join the ranks of the companies working in this robust market,” says Andrew Feld, the company’s founder. “We offer a product that revolutionizes the industry because it provides an effective alternative to artificial grass potties and pee pads. The long-lasting, dirt-free grass naturally attracts dogs, and Fresh Patch can be relied upon to meet the bathroom needs of dogs whenever an outside walk isn’t possible. Best of all, dog owners simply toss out the old Fresh Patch when a new one is delivered on a weekly or biweekly basis.” Fresh Patch expects that its sales will continue to expand as part of the flourishing dog products market, which is featuring innovative products to enhance a pet’s quality of life.