Sacramento Real Estate Marketing Firm Launches New Services to Eliminate Worry of Click Fraud

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Assured Marketing offers all inclusive lead services designed for real estate agents who do not want to risk paying for invalid clicks.

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Assured Marketing announces it is offering real estate lead generation services that eliminate the worry of click fraud. These new services will allow real estate agents to focus on their core business by not having to worry about invalid or competitor clicks.

“For the most part, Google and Yahoo! offer do-it-yourself services. Real estate agents spend countless hours trying to figure out how to get a better return on their ad spending when they should be out showing property, especially at a time like this when the market is slowing down significantly. Even the savvy agents struggle to keep up since the search engines are constantly changing. For those agents looking to maximize their time and money, we can help them very quickly,” says Tim White, President of Assured Marketing.

A recent report by Outsell Inc. estimates that almost 15% of all paid search engine clicks are invalid. Google recently agreed to settle a class action click fraud case for up to $90 million and Yahoo! has also considered compensating advertisers for alleged click fraud dating back to January 2004, according to news reports. It is estimated that the real estate industry accounts for 5% of all paid search revenues.

The Internet lead generation industry has an overall very low customer satisfaction rate and this is often the reason real estate agents attempt to manage their own advertising campaigns. “Assured Marketing was formed because many agents were very dissatisfied with what the market offered. Because of the potential high return on an agent’s marketing dollar, they are willing to spend the money. But when the results aren’t there, you can see why they might try doing it on their own. This is one reason we allow the agent to try our buyer lead program for free initially. They get a chance to see what we are all about without the worry. This also gives them a solid idea of how well our services will work for them,” says White.

Assured Marketing’s buyer lead services provide names, telephone numbers and email addresses of consumers looking to purchase property. The leads are not resold or given to more than one agent. Besides offering all inclusive real estate lead services, the company has recently started providing pay-per-click (PPC) management and search engine optimization (SEO) services. For more information about these services, please visit or call 1-800-720-7170.

About Assured Marketing:

Assured Marketing is a full service real estate marketing firm located near Sacramento, California. The company offers real estate marketing solutions including real estate leads, pay-per-click (PPC) management and search engine optimization (SEO). Assured Marketing’s goal is to allow the REALTOR® to focus on the business of selling real estate and getting a maximum return on their investment. To learn more about Assured Marketing please visit


Kristen Cater

Assured Marketing

1-800-720-7170 ext. 2793

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