Renaissance Creative Marks 10 Years with Expansion Into New Offices and New Corporate Logo/Identity

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Renaissance Creative Services has many reasons to celebrate this summer. The award winning, growing real estate marketing and brand development firm is marking its 10th anniversary with the introduction of a new logo and corporate identity, plus expansion into a new 10,000 square foot office in Sutton Place at Windsor Parke next month.

Renaissance Creative Services has many reasons to celebrate this summer. The award winning, growing real estate marketing and brand development firm is marking its 10th anniversary with the introduction of a new logo and corporate identity, plus expansion into a new 10,000 square foot office in Sutton Place at Windsor Parke next month.

Renaissance has grown from a two-man business working out of an apartment in May, 1996, to a 23-person firm that was ranked Jacksonville's 6th fastest growing private company in the Jacksonville Business Journal's 2005 "Fast 50" competition. The ranking was based on the firm's 74 percent average growth rate over the preceding three-year period. Renaissance was also previously ranked #10 on the list in 2004, and No. 24 in 2002. The company recorded $4.9 million in revenue in 2005.

Renaissance, has received numerous accolades for its work, including 11 Florida Home Builders Association Excel Awards in 2005, more than any other Agency in the state of Florida.

"Our business philosophy is pretty simple. We focus on the work. We provide great creative, consistently - regardless of obstacles," said company president and co-creative director, Tim Hamby. "We consider every job a valuable new opportunity to demonstrate our abilities and expand our reputation."

Partners and co-creative directors, Matthew Britt and architect, Ed Bondi, join Hamby in leading the firm, which specializes in residential, commercial and resort real-estate marketing.

"We're proud of the fact that our steady growth over the years has been directly related to leaving clients satisfied," said Britt. "We've done very little in the way of self-promotion over the years, relying almost exclusively on repeat and referral business."

Now, Renaissance is using the occasion of it's 10th anniversary and move into the new space to look at its own brand identity. The agency's familiar logo, incorporating Da Vinci's "form of man" illustration will be retired completely.

"This is actually something we've had planned for a long time, but it just kept getting pushed to the bottom of our priority list in an effort to keep up with the increase in business we've experienced every year", said Hamby. "With the move, it was forced upon us. We figured, 'it's now, or never'". He added that the company will also phase the word, "Services" out of its name, shortening it to just, "Renaissance Creative". "Just eliminating the unnecessary- most people refer to us in this abbreviated manner, anyway."

Ed Bondi, with assistance from designer Doug Garrison, is leading the design of the new logo. "We were seeking to create a sophisticated mark that effectively communicated the 'essence' of our company, something reflective of our agency's overall level of creativity and versatility", said Bondi, who has created logos for such Northeast Florida landmarks as Epping Forest and OakLeaf Plantation.

Bondi describes the new mark as, "a simple, sophisticated design incorporating both classic and contemporary elements- I expect it will age well".

When Renaissance gets settled in the new Sutton Park offices, they will celebrate all its successes with an event for clients, employees and vendors. The new space will more than double the size the company currently utilizes, said Hamby.

Renaissance is handling all of its own space planning and interior design build-out for the new 4th (top) floor office, that features a private elevator entrance and (2) 1,200 square foot outdoor patios.

"We're fortunate to have extremely talented individuals right within our company -- architectural, interior and graphic designers who can handle the entire project from start to finish, while also implementing our own unique vision of a great, creative space," said Hamby.

"We don't think there will be anything like what we are planning in this town," he continued. "We expect it to not only be a showcase for our company's overall creativity, but also an inspirational environment for all of our team-members, including our clients."

Renaissance offers a broad range of services including comprehensive advertising and public relations services, marketing and media planning, brand development, graphic design, web-development, architectural and interior design services, and signage programs.

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Michael Bonts
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