ActiveAccess Launches “ASCE Research
Library Now” For American Society of Civil
Engineers; Web 2.0 Technology Provides Research from a Desktop
Application
Alerting and Search Functionality Allows Users to Stay on Top of
Latest Research from Library of Publications, Journals and Studies
CHANTILLY, Va. (Business Wire EON/PRWEB ) November 12, 2008 --
ActiveAccess, (http://www.activeaccess.com),
a digital content delivery platform offered by BIA Information Network
(BIN), announced today that it has designed and launched “ASCE
Research Library Now,” a dynamic desktop
application, to be used by the Publications Division of the American
Society of Civil Engineers (ASCE - http://www.ascelibrary.org/).
Users will have access through their computer desktops to a digital
library of more than 50,000 full-text papers from ASCE journals and
proceedings, in addition to new editions of the Civil Engineering
magazine, and streams of ASCE video and podcasts.
“ASCE Research Library Now”
puts access to our library’s catalogue of
research and periodicals directly into the hands of the civil
engineering community, many of whom need the ability to quickly use our
resources several times a month,” said Bruce
Gossett, managing director of publications at the ASCE Research Library. “The
ActiveAccess desktop technology creates a convenient tool that will
provide greater ease of use but also a method for us to customize alerts
to our community about new research and monthly publishing schedules.”
Images of “ASCE Research Library Now”
are available at http://www.asce.org/bookstore/widget.cfm
or individually at http://www.asce.org/graphics/bookstore/ASCEAppface.jpg
http://www.asce.org/graphics/bookstore/ASCEAppAlert_2.jpg
The ASCE Research Library website receives more than one million
visitors each month. The “ASCE Research
Library Now” was created to provide visitors
who would ordinarily go the web with easier and customizable access to
ASCE’s comprehensive catalogue of civil
engineering resources. The application contains the ASCE Research
Library search bar for immediate input of criteria that will search the
complete library and resources of ASCE to help streamline access to the
information. In addition, the application provides tool buttons for ASCE
and engineering news, RSS news feeds, and weather information, as well
as quick access to tabs containing the library book store, the ASCE
Career Connections, and the ASCE magazines.
“Associations such as ASCE can provide more
exposure to their resources through ActiveAccess’
unique content delivery platform,” said Tom
Buono, President and CEO of BIA Financial Network, parent company of BIA
Information Network. “Desktop applications
offer a communication tool that stands out prominently from its members’
daily barrage of emails and Web information.”
“ASCE Research Library Now”
can be downloaded at http://www.asce.org/librarynow.
The ActiveAccess technology can operate in any PC environment and does
not interfere with corporate servers or network environments. Members
and non-members of ASCE will be able to access the desktop application
through a light-weight download that requires about as much memory as a
single webpage, containing no adware, spyware or malware. The
application is flexible in that it can be customized in many ways. Once
installed it only requires access to the Internet.
For more information on ActiveAccess and how it can deliver content
online while generating new forms of revenue for associations, visit http://www.activeaccess.com/associations/
or email info@activeaccess.com
to request a personal demonstration.
About the American Society of Civil Engineers Research Library
The ASCE Research Library is a comprehensive online tool for locating
articles of interest across all disciplines of civil engineering. The
Research Library provides you with unprecedented access to more than
50,000 full-text papers from ASCE Journals and Proceedings published -
that's over 500,000 pages! Approximately 4,000 new papers will be added
each year. For more information about the ASCE Research Library, visit http://www.ascelibrary.org.
About BIA Information Network
BIA Information Network, LLC, a subsidiary of BIA Financial Network,
Inc., is a Chantilly, VA based company focused on providing innovative
digital media solutions for corporations, associations, non-profits,
education, government and media companies. BIN’s
premier product, ActiveAccess, is a private-label desktop application
used by more than one million people that has the ability to deliver
customized interactive content directly to any computer desktop.
ActiveAccess supports marketing initiatives by fostering brand loyalty
and engagement with targeted audiences. Current clients include:
Entercom Communications Corporation, Clear Channel, Gray Television
Incorporated, Meredith Corporation, Nexstar Broadcasting, Penn State
University, Direct Selling Association, National League of Cities and
Public Relations Society of America-National Capital Chapter. Further
information is available at: http://www.activeaccess.com.
See the original story at: http://eon.businesswire.com/releases/research_library/asce_research/prweb1608204.htm
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