Online Tech and uRefer Sign SaaS Hosting Agreement

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Referral Marketing Moves to Software-as-a-Service Model

uRefer Marketing Referrals

Online Tech's SAS-70 certification and world class data centers deliver the high level of assurance that our web-based SaaS referral application will always be online and available to our customers.

uRefer, the leading referral marketing Software-as-a-Service (SaaS) platform, has signed an agreement with Online Tech to host their SaaS referral platform in Online Tech's SAS-70 certified data centers.

uRefer is one of the fastest growing referral SaaS platforms on the market. Since the uRefer service went live in late 2007, the company has signed dozens of brand name customers, including Fifth Third Bank, Sierra Club, DirectBuy, and Scotts Lawn Service, all looking for the unique sales & marketing edge that referral programs can deliver.

Underlying uRefer's unique offering is the Software-as-a-Service engine that eliminates one time up-front licensing fees, server hardware purchases, and the bureaucratic obstacles involved in deploying new software through in-house IT teams. uRefer's web-based SaaS engine runs on managed dedicated servers hosted at Online Tech's data centers.

"We selected Online Tech as our SaaS hosting partner to meet the needs of our growing Fortune 500 customer base," said Dick Beedon, Founder of uRefer. "Online Tech's SAS-70 certification and world class data centers deliver the high level of assurance that our web-based SaaS referral application will always be online and available to our customers."

As part of the agreement, Online Tech is delivering the entire SaaS hosting platform including fully managed hardware servers, 24x7 monitoring, operating system upgrades and complete management of any server issue that might arise. Each of uRefer's servers are housed in one of Online Tech's Tier 3 data centers designed to anticipate every potential power or network failures to eliminate the risk of any outage. As a part of Online Tech's disaster recovery services, each server is backed up to a second data center over 50 miles away across Online Tech's private fiber network.

"Software-as-a-Service is quickly becoming the preferred delivery model for software, as seen by uRefer's rapid growth," said Mike Klein, President of Online Tech. "uRefer is a great example how a SaaS company can leverage its data center partnership to focus on building on its innovative business solution, knowing that the underlying server infrastructure is reliable, cost-effective and completely managed."

About Online Tech
Online Tech is one of the Midwest's premier Managed Data Center Operators. Online Tech helps companies manage their growing demand for data and computing capacity through its SAS-70 secure and reliable multi-tenant data centers. With a full range of colocation and managed server hosting, industry leaders trust Online Tech to insure their servers are always on, always online, and always safe.

About uRefer
uRefer helps companies create a network of "commission only" sales and marketing agents that refer leads and drive brand awareness. While most companies have a small network that generate referrals, companies are typically very poor at leveraging and growing this network. It has been too difficult to create and manage. uRefer gives companies the tools, technology and expertise to motivate and activate a company's customers, employees, partners, prospects and other potential affiliates into delivering consistent and reliable leads. The result is uRefer creates, grows and manages the Referral Networks of our customers.

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MIKE KLEIN

Mike Burba
uRefer
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