The Marketing and Campaign Management add-on extends the power of SAP Business One by providing companies with a robust sales management tool.
Wayne, NJ (PRWEB) June 06, 2013
Third Wave Business Systems, a leading SAP Business One implementation and development partner, today announced the latest release of the Marketing and Campaign Management (MCM) add-on for SAP Business One Versions 8.8x and 9.0. MCM provides companies with the ability to create, execute and track marketing efforts in SAP Business One as well as manage prospect lists before adding them to SAP’s active Business Partner list.
The latest version of MCM has an extensive list of new features and capabilities to further enhance a company’s marketing efforts and simplify the management of prospects in SAP Business One. Authorized users are able to post to social media accounts, including Facebook, Twitter and LinkedIn, directly in MCM. Users are also able to add and assign follow up activity for prospects and quickly generate targeted contact lists with point & click ease. In addition, MCM is integrated with Constant Contact, a leading provider of online marketing tools, to easily maintain email contact lists.
“The MCM add-on extends the power of SAP Business One by providing companies with a robust sales management tool. The latest release is designed to let companies respond faster to inquiries, better profile and target customers for marketing campaigns, and easily capture and find valuable prospect information. And now MCM further enhances the sales process with its new social media, list management, and activity tracking capabilities,” said Korey Lind, Third Wave’s CEO.
Other new features include the ability to track Constant Contact email campaign results in SAP Business One, promote leads to Business Partners in one click, and add customized details such as campaign codes and product interest for each prospect. All of this gives companies better control over lead generation and sales processes while working in SAP Business One.
To view a short demo of MCM, click here.
About Third Wave Business Solutions
Third Wave Business Systems specializes in the implementation of business management systems to provide clients with a competitive advantage in their industries. It is a leading developer of SAP Certified Integrations that extend the power of the SAP Business One platform. These solutions are being used worldwide by SAP Business One customers to streamline their operations and improve their return-on-investment. Third Wave Business Systems is recognized as a Microsoft Silver ERP and Development Partner, SAP Business One Gold Partner, and SAP Pinnacle Award recipient. It has been recognized by both Microsoft and SAP for high levels of customer satisfaction due to the high quality of their consulting staff. For more information, please visit the company’s web site at http://www.twbs.com.