Allegra is extremely pleased to be honored by the American Marketing Association with a Non-Profit Marketing Spectrum Award
Scottsdale, AZ (Vocus) June 24, 2010
Scottsdale Marketing Company, Allegra Marketing & Print, a leading marketing company, has been providing innovative services and products to clients since 1982. Allegra Marketing & Print was honored by the Phoenix American Marketing Association with a Spectrum Award in the category of Non-Profit Marketing at the 2010 Spectrum Awards on May 19, 2010.
The Spectrum Awards are presented by the American Marketing Association – Phoenix Chapter. It recognizes Phoenix marketing companies for their innovative work in the following categories: Integrated Marketing Campaign, Brand Identity, Print Outdoor, Broadcast, Collateral, Promotions, Interactive/Online, Direct Response, Public Relations, Non-Profit Marketing and More.
“Allegra is extremely pleased to be honored by the American Marketing Association with a Non-Profit Marketing Spectrum Award,” said Ted Raymond, Vice President of Allegra Marketing & Print. “At Allegra, we strive to provide all of our clients with innovative print and marketing services and being honored at the Spectrum Awards was a testament to all of our hard work.”
Allegra was honored in the category of Non-Profit Marketing category for the Support the Sash Campaign that they ran for the Girl Scouts Arizona Cactus-Pine Council.
Allegra Marketing & Print’s multi-channel cross media niche marketing campaign for the Girl Scouts Arizona Cactus-Pine Council was a great success. The total response rate achieved was nearly 8%, and 20% of all who responded, donated as well. The targeted approach managed to increase the average donation from $50 up to $225 per donor. In addition, the social media component utilized Twitter to drive donations and new members of the Facebook Cause Page targeted potential future donors. This innovative campaign has now earned Allegra recognition from multiple award programs.
About Allegra Marketing & Print
Allegra Marketing & Print, a leading marketing company in Scottsdale, AZ, has been providing innovative services and products to clients since 1982. Our award winning team of professionals is armed with the most current technology, resources and training. Our Mission is to be a trusted partner who provides marketing and printing solutions that contribute to the success of our clients. We are driven by success and determined to help achieve all of your project goals. Allegra Marketing and Print is one of the most powerful and integrated marketing and printing operations in Arizona.
We Care, We Listen, We Deliver. Don’t take our word for it. Let us prove it.
Allegra Marketing & Print, specializes in marketing services that include print, direct marketing, design, business services, integrated marketing, personalized marketing and more.
For more information about Allegra Marketing & Print and how they can address your marketing and print needs in Scottsdale, Arizona and the Phoenix Metro area, visit Allegra Marketing & Print.