More Than 100 Schools Nationwide Join Inclusivity Discussion as part of Scranton Products’ “Duralife Unlocker Challenge” Video Competition

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More than 100 schools representing 75,000 students nationwide have entered the Duralife Unlocker Challenge video competition, in which students explore the issues of diversity and inclusivity. The prizes, in three levels, includes $80,000 worth of lockers and scholarships.

More than 100 schools nationwide are exploring inclusivity in Scranton Products' Unlocker Challenge video competition.

We want to inspire inclusivity no matter race, religion or background--Rasiel Guevara, director, Cardinal Hayes' Martin Scorsese Media Center.

Nearly 100 middle- and high-schools across the country, representing more than 75,000 students, have signed up to tackle the complex issue of inclusivity as part of a video competition. Created by Scranton Products, a leading manufacturer of school hallway and gym lockers, “The Duralife Unlocker Challenge,” is open to high school and middle school students and challenges students to think of inclusivity in their schools and in their lives. The program runs until April 2, 2016, with details on how to submit the video at

The challenge gives students and budget-strapped schools a chance to win up to $80,000 in exceptional quality Duralife hallway lockers as well as college scholarships in three prize levels.

One contestant is Cardinal Hayes, a private boys’ school in Bronx, New York. The students are working on a video that embraces “respecting differences,” in part emphasizing the school’s lineage and history, which includes notable alumni such as Martin Scorsese and Regis Philbin. The South Bronx is one of the poorest Congressional Districts in the nation, yet Cardinal Hayes has a 99% college acceptance rate.

“Our students come from diverse and often at-risk backgrounds, but when they enter the doors of Cardinal Hayes, they become ‘Hayesman’ and there are no differences, everyone is equal,” explains Rasiel Guevara, director of the Cardinal Hayes’ Martin Scorsese Media Center. Guevara teaches broadcast journalism and is project director for the school’s video entry. “We want to inspire inclusivity no matter race, religion or background.”

Across the country, another contestant also hopes to inspire while bringing its students opportunities they would not have elsewhere. Alameda Science and Technology Institute (ASTI) is a small, Early College High School located in Alameda, California, that provides all students – especially those who are underrepresented – the resources to attain a college degree from the institution of their choice.

“As a blue ribbon school, we hope to be a leading example to other schools in the nation by teaching them how we implement inclusiveness in our environment,” notes Brian Rodriguez, Common Core lead teacher and member of the social science department at ASTI.

The video competition’s theme, “Through the Locker Door,” asks students to explain why inclusivity is important to a more positive school environment and how it applies later in life. Participating schools span every region of the country from coast-to-coast. Learn more at

About Scranton Products

For more than 25 years Scranton Products’ premium brands have led the plastic partition and locker market, setting new benchmarks for the industry in quality and innovation. The company’s well-known brands, including Hiny Hiders®, Resistall™, Tufftec® and Duralife®, are engineered for strength and durability, offering superior performance, longer service life, minimal maintenance, and lower life-cycle cost. The only HDPE plastic locker that is fully fire-rated for school corridors, Duralife Lockers® are GREENGUARD Gold Certified and meet strict criteria for products intended for use in schools and other environments where children spend significant periods of time. Learn more at

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Maureen Murray
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