Casa Loma joins ScreenScape to Educate and Entertain Visitors

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Canada's famous Castle joins ScreenScape's Venue Network to entertain at point of purchase

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ScreenScape has been designed to present a professional, unified front to customers and creates a network for sharing content and cross promoting tourist attractions. We commend Casa Loma for maximizing customer experience on site, and we are pleased to welcome our first castle to the ScreenScape Community.

Canada's Majestic Castle, Casa Loma, has chosen ScreenScape, the leader in Internet-based Venue Networking, as platform provider for their point of sale screen displays.

 
"We wanted a digital signage solution we could control ourselves, and have the displays located above the ticket office. Our screens are a natural extension of our website, putting informative messaging in front of our guests as they enter the castle," said Lou Seiler, Director of Marketing for Casa Loma.
 
Casa Loma is currently using 2 screens above the two ticket windows at the front door. Their ScreenScape displays promote upcoming events, admission & maintenance information, arts news, and video highlights.
 
"The potential to use ScreenScape to cross promote various city locations is built into the ScreenScape Community. We can easily exchange content with members of the community with the click of a button. ScreenScape is easy to use, and allows us to reuse content we are already preparing for our website. Cost was definitely a factor in the decision to join ScreenScape - other solutions were just not economically feasible." Seiler noted. "Content control and management is easy, from any Internet connected computer, anywhere and anytime. This control gives us the ability to keep content fresh and update it to be relevant to the current audience in attendance, such as large groups, special events, etc. "
 
Members of ScreenScape are part of the fastest growing venue network on the Internet. A basic ScreenScape account allows an organization to create, manage, and publish a screen display with custom-tailored content.
 
Kevin Dwyer, ScreenScape President and CEO remarked, "ScreenScape has been designed to present a professional, unified front to customers and creates a network for sharing content and cross promoting tourist attractions. We commend Casa Loma for maximizing customer experience on site, and we are pleased to welcome our first castle to the ScreenScape Community."

About Casa Loma
Casa Loma is owned by the City of Toronto and has been operated by the Kiwanis Club of Casa Loma since 1937. The Club has for many years supported various children's charitable projects within the community.

Created with reverence for a bygone era of imperial grace and splendor, Casa Loma is the enduring legacy of Sir Henry Pellatt, a prominent Canadian financier, industrialist and military officer of the twentieth century. He built his dream home almost a century ago, capturing the best architectural elements of the Gothic, Norman and Romanesque styles.  The exquisitely detailed plaster ceilings, rich wood carvings, dazzling marble and luminous stained glass are a testament to his taste for opulent appointments. Casa Loma became renowned in Toronto's social circles, as home to the Pellatt's many extravagant affairs.

Today, Casa Loma enjoys a similar high profile in the social and cultural landscape of Toronto. In addition to being a major historic tourist attraction, it is a much sought after location for lavish parties, weddings, cultural events, corporate gatherings and film shoots.

About ScreenScape Networks
ScreenScape is an Internet Service and Community that offers a smarter, simpler and more cost-effective way to use screen displays in your venue. Members of ScreenScape form a community of venues interconnecting to establish a shared resource and a marketplace for exchanging content.

ScreenScape Networks Inc.
(902) 368-1975
P.O. Box 291, 133 Queen Street, 3rd Floor, Charlottetown, PE C1A 7K4 Canada
http://screenscape.net

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Lorrie Jollimore
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