Video Documentary “The Science of Search” Released by Search Engine Optimization (SEO) & Internet Advertising Company HTP Company LLC

Share Article

Search engine documentary features interview with Dr. Leonard Kleinrock, "Father of the Internet" and winner of the 2008 National Medal of Science Award; Documentary includes key industry insiders: UCLA, USC and UCR professors and experts who discuss currently evolving "interest-based advertising."

These interviews discuss the philosophy of search, and target the highly relevant and rarely explored theme of search engine optimization with evolving technologies including interest-based and behavioral based advertising

HTP Company LLC, ( an internet advertising company based in Agoura Hills, California, recently released a high quality documentary taking an interesting look at where search engine optimization is headed in the next ten years. Filmed during the interview are several key industry insiders as well as the original router used by Leonard Kleinrock, called “IMP” (Interface Message Processor), which was used to send the first Internet transmission from UCLA to Stanford Research Institute in 1969.

“We reached out to everyone we felt would bring a real word perspective to the video and wanted to allow participants to contribute to a unique documentary which provides a study of the history of search and SEO, while adding substance that extends beyond the commercial function of search. These interviews discuss the philosophy of search, and target the highly relevant and rarely explored theme of search engine optimization with evolving technologies including "interest-based" and "behavioral based advertising". The experts participation in what we have created can become an award-winning short documentary earning broad and wide viewership that, without question, can be used to advance their own professional or academic careers” said Tom Forrest, Chief Executive Officer of HTP Company.

Interviews were shot on location at several different universities including The University of Southern California (USC), a leading private research university located in the heart of Los Angeles; The University of California, Los Angeles (UCLA) a leading public research university located in the Westwood neighborhood of Los Angeles, California; The University of California, Riverside (UCR), a public research university; and in various locations throughout the United States including New York City.

Attribution — this work is protected by the Copyright laws of the United States of America. Permission for use of this work is granted provided your use attributes the work by including a hypertext link to the author and licensor HTP Company LLC ( You may not alter, transform, or build upon this work without explicit permission of the author. You are free to share the works under the conditions that you appropriately attribute it to its author, including the use of the work in whole (not in part), and distribute it only under a license identical to this one.

About HTP Company LLC
HTP is a next generation Internet marketing and advertising firm with its main headquarters located in Agoura Hills, California, approximately 30 miles northwest of downtown Los Angeles. HTP Company specializes in all forms of online advertising and lead generation providing strategic and expert search marketing campaigns using both pay-per-click advertising and algorithmic search engine optimization services.

To find out more please call toll free 1-800-213-8530 or visit

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Tom Forrest
Visit website


Solutions for e-business