With new creative staff devoted to our powerful Second Life Interactive Media Network, we can now reach more Second Life residents with creative advertisements and promotions that deeply engage target audiences. In addition, our new designers and developers are always on the cutting edge of creative Second Life branded presence creation.
New York, NY (PRWEB) August 8, 2007
Virtual world marketing agency Moderne Interactive announced a series of key new hires as its sales and creative team more than doubled to accommodate a huge increase in Second Life marketing and advertising clients. The Second Life marketing company has added four new sales and account representatives while it continues to hire and retain talented and forward-thinking Second Life designers and developers. The key hires further solidify Moderne Interactive as a leader in the Second Life marketing space and as a repository of virtual world expertise.
Building upon recent successes with clients such as Microsoft and T-Mobile, Moderne Interactive has had to grow to accommodate a strong demand for its effective Second Life advertising and marketing programs. Moderne Interactive now adds creative talent to its Interactive Events, Branded Presence, Brand Ambassador and Interactive Media Network development and execution teams.
Joe Mastrocovi, President of Moderne Interactive parent company Moderne Communications added that "our growth strategy has always been about bringing new value to our Second Life presence while creating an attractive offering for advertisers, brands and marketers who want to enter Second Life. I am more confident than ever in our recent hires and our strength as a leader in innovative Second Life marketing strategy."
Moderne's new hires will ensure that the agency's successful Second Life business model continues to produce exceptional results. Louis Mourelatos, VP of Moderne Interactive, notes: "With new creative staff devoted to our powerful Second Life Interactive Media Network, we can now reach more Second Life residents with creative advertisements and promotions that deeply engage target audiences. In addition, our new designers and developers are always on the cutting edge of creative Second Life branded presence creation."
Since its launch as a virtual world marketing agency earlier this year, Moderne Interactive has quadrupled in size and has added an in-world staff of over 100 seasoned and trained Second Life residents. It continues to promote branded and unbranded events for global elite brands on its Activ8 Island Complex, a very popular Second Life destination and a chosen in-world host location for the upcoming Second Life Community Convention. The agency has plans for aggressive expansion and growth throughout the end of 2007 and well into 2008.
For more information on Moderne Interactive, please visit the virtual world advertising agency's website.
About Moderne Interactive -- Moderne Interactive is a digital, web 2.0 and virtual worlds agency with its roots in the real world. As an operating unit of Moderne Communications, the interactive shop's focus is on leveraging web technologies and virtual worlds, including Second Life, for maximum ROI online and off. All of Moderne's digital programs, including online branded experiences, social media solutions and campaign microsites, integrate effectively with real world strategies to produce powerful results. These fully integrated brand experiences are the key to creating lasting impressions and relationships with discerning consumers of the 21st century. For more information, please see: http://www.ModerneCommunications.com/interactive .