Secondbrain Expands, Integrates Facebook and Others

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Now building the largest online content library in the world, step by step, Secondbrain gains traction toward a powerful dream.

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This is what being a true aggregator, library and community is all about

In its quest to create the world's largest and most compelling user generated content library, Norwegian startup Secondbrain further expands on Web functionality and community. Secondbrain's development team made groundbreaking strides to help people discover and organize their online content. The service just counted its 10000 user signup just prior to announcing the aggregation of ten more social media services, including FriendFeed, Facebook, Diigo, Reddit, Mixx, Tumblr, Qik, Goodreads and Behance.

This is just the beginning, as Secondbrain will be adding more services and features each week. The company believes that these new additions will encourage even more people to use its platform to organize content. Unlike services it's been compared to, Secondbrain goes far beyond simple social media aggregation. Instead of just featuring bookmarks, links and screenshots, Secondbrain enables users to develop tag-based collections of content, organize and search through libraries, network with people with similar interests and discover all new content. Secondbrain not only engages community users, but effectively and actively supports those services its users demand. With every incremental addition, the Secondbrain platform becomes more powerful and so do the services it supports.

The Secondbrain platform is richer, more compelling and more effective one than anything else presented by other online aggregation services. Users benefit because their profiles gather content from all social media services they use in a single place, regardless of the format in which this content is presented: text, bookmarks, slides, video, images and sound are all effortlessly integrated within the Secondbrain library. In effect, Secondbrain is a step closer to the true ideals of the Web 2.0 movement, thus transforming a cliché into a reality: the company offers a free, open platform where semantic content from all over the Web awaits a click of the mouse.

Secondbrain can be seamlessly integrated in Firefox, IE and other browsers and aggregates user content from other social sites in real time, without interrupting the user's Web experience. Being perhaps the Web's best candidate as a touted "all in one site", Secondbrain continues to break down barriers for users; "This is what being a true aggregator, library and community is all about" according to Secondbrain CEO Lars Teigen. He also had this to say about the vision Secondbrain is trying to relate to new users:

"When people think of a true 21st Century library, they think of all media, all knowledge and ease of access in one convenient place. This is what we are building at Secondbrain, not simply a lifestream or a broken collection of meaningless links, but an actual next millennium library - the largest one of its kind in the world!"

Launched in March 2007, Secondbrain spent time perfecting its platform in Alpha mode. Ready for the spot light, they launched Beta 2.0 in April 2008 enticing new user signups with what was a very popular and effective contest: Secondbrain's MacBook Air giveaway. Not many startups have gone so far as to reward users for their contributions so richly. Seed funded by Making Waves AS, Secondbrain is now expecting the next series of funding to accelerate its expanded development.

Secondbrain has also cemented its dedication to users with excellent support and prompt response to user feedback. Another Web 2.0 philosophy is alive and well within the Secondbrain community - the notion that user contribution is the key to perfection. The addition of these new services, and even the new landing page design that will welcome the Secondbrainiacs as of today, are all results of this interaction between site administrators and community.

About Secondbrain
Secondbrain was founded in 2007 by Lars G. Teigen - now the company's CEO. Teigen co-founded Making Waves AS - one of Norway's leading Internet business consultancies, and the source of Secondbrain's seed funding.

Secondbrain provides powerful tools to discover and manage content, discover highly relevant content through others and to discover other people through content. Ultimately, Secondbrain's vision is to become the place for All Your Content. For more information visit the Secondbrain.

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Lars G. Teigen
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