L'auberge De Sedona Completes Expansion In Time for 5th Annual Sedona Plein Air Festival October 24 - November 1, 2009

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Sedona's Recently Expanded Picturesque Retreat Hosts Outdoor "Quick Draw" Event and Artists' Gala

Collectors Choice - Tranquil by Clark Mitchell

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L'Auberge de Sedona, one of Arizona's renowned getaways nestled on the tranquil banks of Oak Creek, is pleased to be the presenting sponsor for the Sedona Arts Center's 5th Annual Sedona Plein Air Festival, which takes place October 24th through November 1st , 2009. L'Auberge de Sedona's involvement with the Plein Air Festival comes on the heels of the completion of phase one of a $25 million dollar expansion which celebrates the retreat's 25th anniversary.

"En plein air," French for "in the open air," is a spontaneous art form whereby artists paint landscapes outdoors, or in the open air, responding to the immediacy of the moment and reflecting the changing light, weather conditions, and deepening shadows. In addition to being a proud Festival sponsor, the newly enhanced L'Auberge de Sedona also offers the perfect setting for this type of artwork. Thirty-two of the finest plein air artists from across the country will capture on canvas the retreat's beauty, including the newly redesigned creekside cottages and L'Auberge Restaurant on Oak Creek, which is renowned for its romantic charm and delectable cuisine.

The nine-day Plein Air Festival is Sedona Arts Center's signature event and features daily public activities, such as the "Paint Out on Main Street" on October 24th. Other complimentary Plein Air Festival events are held throughout the week. The weekend festivities at L'Auberge de Sedona begin with a two-hour "Quick Draw" on Friday, October 30th from 10 a.m. to noon. The "Quick Draw" event is open for public viewing. During this time, the artists set up at various locations throughout the property and have only two hours to capture the splendor of the creekside retreat in their masterpieces. This is an exciting and intense part of the Festival, as artists potentially meet a variety of challenges associated with painting in the outdoors.

L'Auberge de Sedona will also host the Festival's highlight event, "A Sumptuous Evening with the Artists," on Friday, October 30th in the recently enhanced Monet Ballroom and adjacent garden. This will be the first opportunity for guests to view and purchase Festival art. The festivities continue at the Sedona Arts Center on Saturday, October 31st and Sunday, November 1st with a Public Art Exhibition and Art Sale.

For tickets to "A Sumptuous Evening with the Artists" or for additional information about the Sedona Arts Center's Plein Air Festival, visit http://www.sedonapleinairfestival.com or call (888) 954-4442. To reserve a stay at L'Auberge de Sedona, visit http://www.lauberge.com or call (800) 905-5778.

About L'Auberge de Sedona
L'Auberge de Sedona is an intimate creekside retreat surrounded by the stunning Red Rocks of central Arizona. The Inn's 11 acres of lush forested grounds offer ninety luxurious accommodations; such as the twenty-four guest rooms and 2 junior suites in the elegant Lodge and sixty-four private cottages including thirteen brand new spa cottages. Eighteen hillside cottages will debut in April 2010. Recently, the property was included on Condé Nast Traveler's Gold List as one of the "World's Best Places to Stay" and as a Top 500 hotel by Travel + Leisure. The AAA Four-Diamond L'Auberge Restaurant on Oak Creek features the culinary artistry of Executive Chef David Schmidt with breakfast, lunch and dinner services along with a popular Sunday brunch. Guests of L'Auberge are treated nightly to an informal complimentary wine and cheese reception in the Lobby of the Lodge. For more information, please call 800-905-5778 or visit http://www.lauberge.com .

Quinn Doan, Novom Marketing, Inc. 323-882-8333, qdoan (at) novom (dot) com
Irine Krass, Novom Marketing, Inc. 323-882-8333, ikrass (at) novom (dot) com


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