Featured Self Storage Listings Enhance Standard Storage Listings

Share Article provides all members with an opportunity to feature their self storage facility on a quarterly basis through a Featured Listing auction process. members with Featured Listings, on average, see a 91% increase in click-through-rate, 56% increase in customer contacts and a 38% overall increase in self storage unit reservations.

Self Storage members with Featured Listings, on average, see a 91% increase in click-through-rate, 56% increase in customer contacts and a 38% overall increase in self storage unit reservations.

The largest self storage directory,, began offering Featured Self Storage Listings to members last year and these Featured Listings continue to further enhance the performance of standard self storage facility listings on the website. The current Featured Listing auction for members, ending Thursday, September 15th at 3 p.m., provides self storage operators with another way to increase their online visibility. launched their “Featured Listings” product in June of 2010 in response to member’s requests to gain increased visibility on the largest self storage directory, featuring more than 18,000 storage locations across the US. The Featured Listings give self storage operators the opportunity to be found at the top of storage searches performed on the site for any city.

Nick Bilava,’s Director of Sales & Marketing, explaining how Featured Self Storage Listings work stated that “a unique feature of the Featured Listing product is that it is available to all members on a totally level playing field. Featured Listings are available once each quarter on an auction basis. We felt this manner of offering Featured Listings was most fair to all self storage operators. It is great that the smallest operator in the biggest market has the same opportunity to be the first self storage facility found as the largest operator.

Bilava also shared how “the results for smaller self storage operators have been just as amazing as the results seen by larger operators. We have seen savvy smaller self storage operators actively bidding in the auctions and as a result obtain the Featured Listing in larger markets where obtaining good visibility through any marketing medium can be difficult. In several cases, due to their acquisition of the Featured Listing, their storage facility’s listing was viewed as much as six times more often and they saw more than four times the customer contacts as they did without a Featured Listing, truly demonstrating the value of the Featured Self Storage Listings on ”.

Mike Jones, Vice President of Operations for USstoragesearch, stated “since the launch of the Featured Listings in 2010 we have continued to optimize the product so our members see the best possible results from the Featured Listings they obtain. The results have been amazing for our clients taking advantage of the Featured Listing product”.

Jones continued, “In addition, all of our members have benefited from 12 straight months of double digit month-over-month increases in both site traffic and on-site conversions. continues to grow in virtually every metric over the last 12 months including membership, site traffic, call center clients, call volume, the Self Storage Network, leads, quotes and most importantly storage unit reservations for our clients”. is currently running their 4th quarter Featured Listing Auction, which ends on Thursday, September 15th at 3 p.m. CST. members can log-in to their member account and bid for the featured listings for as little as $10 per month and the auction fees are reimbursed from each self storage reservation secured through the Featured Listing.

About is a trusted storage partner; serving the storage industry with aggressive and cost-effective online Self Storage Marketing. Established in 2004, is the self storage industry leader with the largest and longest standing storage directory with the largest member base, featuring over 18,000 member facilities. Storage customers using the online reservation network, which includes high-quality partner sites like,, &, search real-time available storage units by facility location, unit size, property features and specials. Customers have an easy way to find, compare and securely reserve storage by credit card in minutes. These real-time reservations have been proven to convert to paying rentals for member facilities more than 90% of the time.


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Bill Hipsher

Mike Jones