KBDN-SEN Sales Seminars To Kick Off in May

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Kitchen & Bath Design News will kick off its 2013 educational partnership with the SEN Design Group on May 8, with the first of four full-day sales seminars scheduled for Atlanta.

“From educating attendees on the most important reason why a customer will buy from them to furnishing a complete methodology, this is by far, one of the best seminars we’ve co-produced to date,” said Ken Peterson, CKD, president of SEN Design Group.

Kitchen & Bath Design News will kick off its 2013 educational partnership with the SEN Design Group on May 8, with the first of four full-day sales seminars scheduled for Atlanta.

The seminar series, titled “Systemizing Your Sales Approach for Maximum Profit,” will be led by SEN v.p./education Tom Blau. Created specifically for showroom owners, managers and sales designers, the daylong programs will focus on how kitchen and bath dealers can improve closing percentages, sales volume and gross margins by implementing a selling system keyed to today’s market.

“From educating attendees on the single, most important reason why a customer will buy from them to furnishing a complete methodology, this is by far, one of the best seminars we’ve co-produced to date,” said Ken Peterson, CKD, president of SEN Design Group.

“Gaining greater market share is critical to prospering in the ‘new economy,’ and this program provides kitchen/ bath professionals the strategies and tools to accomplish just that.”

The seminar series is scheduled for Atlanta (May 8); Seattle on July 17; Boston on Oct. 16, and Orlando on Nov. 6. Sponsors include Silestone by Cosentino, Daltile, Enkeboll Designs and Hafele America Co.

About SEN Design Group
The SEN Design Group is the industry’s first kitchen and bath buying and business development group. As an 18-year-old professional organization, SEN has over 210 members nationwide and more than 75 quality vendors in cabinetry, appliances, plumbing fixtures, decorative hardware, closets, lighting, bathroom products, flooring, tile, business services and accessories who offer their products/services to the membership at group rates. Additionally, SEN offers over 40 business development services to its membership, including financial planning, business coaching, business management training, sales training programs, marketing tools to generate leads, networking, and management systems. For more information on SEN, visit http://www.sendesigngroup.com.

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