Culture-shaping Firm Senn Delaney Launches SDTV, a New Thought Leadership Video Channel Featuring CEO Insights, Best Practices in Shaping Culture and Success Stories

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Culture-shaping firm Senn Delaney launched its new thought leadership video channel, SDTV, on February 15, 2012. SDTV is a video learning forum with engaging, thought-provoking content that will be of greatest interest to CEOs, executives and senior business leaders. SDTV features interviews with prominent CEOs and top leaders, case studies and discussions on why organizational culture is a key driver of business performance. Several Senn Delaney leaders share insights from 30 years of work guiding Global 1000 and Fortune 500 companies to create high-performance cultures.

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Senn Delaney

Helping leaders with their own learning and growth is part of Senn Delaney's purpose of positively impacting the world by inspiring leaders to create thriving organizational cultures. We are delighted to bring SDTV to life for leaders.

Senn Delaney, the culture-shaping firm, launched its new online video channel, SDTV, on Feb. 15, 2012. SDTV is a free learning resource center that provides a robust mix of thought-provoking video interviews by CEOs and other business leaders.

Senn Delaney seeks to provide SDTV as a valued online resource center of best practices to inspire and guide leaders in creating thriving, high-performance organizational cultures.

“Helping leaders with their own learning and growth is part of Senn Delaney's purpose of positively impacting the world by inspiring leaders to create thriving organizational cultures. That is why we are delighted to bring SDTV to life for thousands of leaders around the globe,” said Senn Delaney President and CEO Jim Hart.

“Thriving leaders who seek to create thriving organizational cultures all share three common traits: personal purpose, a learning mindset and vitality. They continually seek to learn and grow to be being better leaders and team members," added Senn Delaney Chairman and Founder Dr. Larry Senn. "SDTV is another resource that will provide that opportunity. There are also tools on the site that allow leaders to engage in the content and share it with colleagues.”

SDTV features a wide range of thought leadership, including:

-- Company success stories and case studies
-- View from the top series of interviews with prominent CEOs and top leaders about the positive impact on their companies from creating thriving, high-performance cultures
-- Executive presentations on best practices in culture shaping
-- Thought leadership interviews with Senn Delaney's top culture-shaping experts
-- Inspirational conversations with Senn Delaney culture-shaping experts about why they are so passionate about inspiring leaders to create thriving organizational cultures

SDTV also features weekly CEO video insight series and episodes library. Through Senn Delaney's partnership with Robert Reiss, host of The CEO TV Show, SDTV also provides new weekly video interviews with some of the nation's most prominent CEOs, as well as a library of previously aired episodes. These insights offer an intimate window into CEOs' views on leadership, the importance of corporate culture to their company's success, how to create a culture of innovation and other key challenges and successes.

CEOs in the series include:
Pat Charmel, Griffin Hospital CEO, George Halvorson, Kaiser Permanente CEO , Panasonic CEO Joe Taylor, Lynn Tilton, CEO of Patriarch Partners, AT&T Mobility CEO Ralph de la Vega and Zappos.com CEO Tony Hsieh. New episodes will feature Yum! Brands CEO David Novak, and more.

The CEO TV Show was launched in 2011 by Reiss, who has interviewed hundreds of CEOs for his nationally syndicated radio show, his Forbes column and his quarterly magazine for CEOs. Reiss commented on Senn Delaney's SDTV launch: “We're very proud to partner with Senn Delaney, world-class experts on corporate culture. Our shared content will provide leading CEOs and leaders with a great resource to learn more about the importance of corporate culture to achieving outstanding results.”

About Senn Delaney
Founded in 1978, Senn Delaney is widely recognized as the leading international authority and successful practitioner of culture shaping that enhances the spirit and performance of organizations. Senn Delaney's passion and singular focus on culture, combined with decades of hands-on experience, have resulted in a comprehensive and proven culture-shaping methodology that engages people and measurably impacts both the spirit and performance of organizations. Learn more about Senn Delaney. Visit Senn Delaney's new SDTV channel.

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Jane Ayres
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