Sensible Technologies Invests in Innovation and Talent

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Intelligent mailing company thrives by developing technology initiatives and increasing sales force.

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Our commitment to exceeding industry standards is clear.

Sensible Technologies announced today that the company is making major investments in technology and talent by dedicating resources to developing hardware and software technologies and expanding its sales force.

Sensible Technologies is making plans to release the newest enterprise software package that will provide the ability to oversee production in a real-time environment, manage job statuses, operator performance, machine performance and guarantee job integrity across any line of inserters made in the industry.

In addition to enhancements in software, Sensible is working on both increasing the speeds of the Luxe solution to improve performance and is working hard to complete its new Inserter line to be introduced in Q1 of 2012.

“Our commitment to exceeding industry standards is clear with the upcoming release of our newest Enterprise platform. Sensible Technologies is constantly striving to pair efficiency with resourcefulness in one low-cost software solution,” said Earle Painter, Vice President of Sales, Support and Business Development.

Along with its continued contribution to innovation, Sensible Technologies is investing in its people by hiring three new sales representatives: Rick Marshall, Ramil Paredes and David Stein. Marshall, Paredes and Stein join Sensible Technologies as Midwest, West Coast and East Coast Sales Managers, respectively. The expanded sales team adds extensive intelligent mailing experience to the Sensible Technologies team, including prior experience with a $5.6 billion Fortune 500 supplier of mail solutions and multichannel platforms to a global market.

“With a background in mail service, we understand the unique challenges customers face on the production floor and are thrilled to join the innovative team here at Sensible Technologies,” said Ramil Paredes, West Coast Sales Manager. “We have engineered simple designs and user-friendly software that are easier to operate—and service—than other leading systems. Our technologies can integrate with current existing inserting equipment and increases productivity with faster feeding modules and reduces cost per piece, looking at the quintessential bottom line.”

About Sensible Technologies

Sensible Technologies provides companies with a multitude of intelligent inserting solutions. Sensible Technologies is committed to keeping designs simple for a solution that delivers more uptime, lower operating costs and higher productivity. With a background in mailing services, Sensible Technologies’ approach to intelligent mail equipment, software and service starts with the most important capabilities to provide smart systems that are easy to operate, service and maintain.

Sensible Technologies is headquartered in Livonia, Mich., with operations spanning internationally.

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BONNIE CAVER

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