General contractors that rely on more than referrals need to focus their marketing efforts online if they want to maximize their return on investment
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Toronto, Canada (PRWEB) May 27, 2013
Numero Uno Web Solutions (NumeroUnoWeb.com), a fast-growing global Internet marketing firm that caters to small- and mid-size business-to-consumer companies, announces the launch of its stand-alone search engine optimization (SEO) service for general contractors.
“General contractors that rely on more than referrals need to focus their marketing efforts online if they want to maximize their return on investment,” says Andy Wu, Business Development Manager at Numero Uno Web Solutions. “One of the best ways for general contractors to rank higher on the different search engines is to use local SEO strategies.”
In today’s tough economic environment, Wu explains, it’s more important than ever for general contractors to rank highly on different search engines like Google, Yahoo!, and Bing. That’s what SEO does, and a well-optimized web site that is easily discoverable online is going to help a general contractor’s business grow and prosper.
“The Internet is the new yellow pages, and the general contractor that ranks near the top of the different search engine results is the one who has the best chance at getting called,” Wu observes. “That’s because when searching for a local business, 59% turn to search engines first—and 75% never scroll past the first page of results.” (Sources: HubSpot, “120 Awesome Marketing Stats, Charts, & Graphs,” http://cdn1.hubspot.com/hub/53/120-marketing-stats-charts-and-graphs.pdf, last accessed May 26, 2013; CityGrid Media press release, “National Survey Reveals Facebook Likes Eclipsing Review Sites,” May 2, 2011, http://www.harrisinteractive.com/vault/CityGrid-Facebook-Likes-Reviews-05-03-11.pdf, last accessed May 26, 2013.)
According to Wu, adding the most relevant keywords to a site’s content is one of the easiest and most effective SEO techniques a general contractor can use to help it rank higher on search engines. It can also help them attract the most qualified local customers. Instead of using common keywords, consider targeting geography, like “general contractors Toronto” or “roof repair Woodbridge,” he says.
“There are a number of advanced SEO strategies and techniques general contractors can employ to help them rank higher online, drive traffic to their web sites, and turn visitors into customers,” Wu concludes. “The best way to accomplish this is to use an experienced online marketing firm with a proven track record, like Numero Uno Web Solutions.”
To learn more about Numero Uno Web Solutions, visit the company’s web site at http://numerounoweb.com/sitescore/.
Numero Uno Web Solutions is one of the top Internet marketing firms due to constant innovation and overall customer satisfaction. For more information on Numero Uno Web Solutions, and to discover how they can help maximize your company’s search engine optimization and online presence, visit http://numerounoweb.com/sitescore/ or call Numero Uno Web Solutions toll-free at 1-855-SEO-XPRT (1-855-736-9778).