... cutting edge SEO strategies coupled with Social Media initiatives and responsive web design are now a ‘given.’
Hauppauge, NY (PRWEB) January 28, 2013
Active Web Group, Inc. (AWG), the award winning Internet Marketing Services firm headquartered in Hauppauge, New York, today announced its Top 5 SEO Strategies for 2013: Learn the client’s business; Develop strong results-oriented business relationships; Construct a customized campaign incorporating current SEO initiatives that will benefit individual client requirements, Create responsive web designs, Increase revenue, not just rankings. These 5 key elements provide a solid foundation to assist in growing any online business. Additionally, these initiatives will assist businesses to achieve their online goals and increase their ROI.
“Search Engine Optimization keeps evolving; therefore a strategy that was successful several years ago may have no validity today,” says Pat Norton, Vice President and Director of Business Development, Active Web Group, Inc. “And sites that have not been continuously optimized are likely to suffer repeatedly during the unannounced yet consistent search engine algorithm shifts targeting poorly optimized URLs,” Norton adds. “But not all Internet Marketing Services companies have the experience and proactive expertise to assist business owners to reach their stated online goals and site objectives,” he notes. Pat Norton also confirms that for 2013, cutting edge SEO strategies coupled with Social Media initiatives and responsive web design are now a ‘given.’ And as previously noted, continuity is crucial to any campaign’s effectiveness, There are no ‘one shot’ initiatives nor a ‘one size fits all’ strategy to grow online businesses and to achieve or exceed business objectives.
Therefore, this year, Active Web Group will be utilizing responsive web design to build more smartphones, tablets and even their TVs to search and make purchases online. Also new for 2013 is AWG’s ramped up custom SEO reporting system. This process will be customized for each client and reflect only the metrics vital to their business. Current status as well as gains towards projected goals will be easier to target. To sum up, Norton predicts that online businesses that opt for continuous and current search engine marketing techniques will remain competitive, increase their market share and realize optimal results.
Active Web Group is an industry leader known for its highly effective, optimization campaigns. A full-service agency, Active Web Group also has extensive experience in high Google placement, Programming (all proficiencies including php, asp and asp.net), Email Marketing, Website Content Development, Graphic Design, E-Commerce, Magento Ecommerce, WordPress Ecommerce, Mobile sites, custom solutions and Pay-Per-Click Marketing.