(PRWEB) January 22, 2013
Leaders, managers and all other professionals – from enthusiastic new recruits to seasoned veteran performers – can now pick up Shari Harley’s new business book “How to Say Anything to Anyone: A Guide to Building Business Relationships that Really Work” (Greenleaf Book Group), and discover the little-known key that unlocks massive career growth: improving business relationships.
Harley, a well-known business relationship expert, dispenses with the buzzwords and jargon that clog up many books on business communication, instead offering practical, step-by-step advice in a refreshingly candid “tell-it-like-it-is” manner. Readers will particularly appreciate the numerous real-life examples that illustrate how – and how not – to communicate effectively in the workplace, and even more importantly, how to apply those proven strategies in the context of building successful business relationships.
“Building effective business relationships is fundamentally about making agreements, managing expectations, and ensuring that all parties know where they stand,” commented Harley, who has been sharing her leadership and communication expertise with the public since 2007. “If we want to be successful at work, we need to ask what the people we work with expect from us before problems occur – not after, when it’s less about problem solving, and more about damage control.”
Harley’s public relations and promotions partner, Robin Samora, Principal of Robin Samora Inc., also noted that “How to Say Anything to Anyone: A Guide to Building Business Relationships that Really Work” is an ideal example of how an expert can expand her or his influence by adding `author’ to their list of achievements.
“Experts who put pen to paper – or rather, put fingers to keyboard – and write a book are establishing their credibility and extending their influence in ways that their non-author competitors simply cannot match,” stated Samora, who has over two decades of experience in the advertising, promotions and entrepreneurial world. “Being an author and having that added credibility opens doors and opportunities to reach more people, do more good, and of course, achieve sizeable financial gain. To put it in perspective, picture a prospect faced with two experts. One hands over a business card. The other hands over a book. Who do you think wins that game?”
For more information about “How to Say Anything to Anyone: A Guide to Building Business Relationships that Really Work” visit http://www.howtosayanythingtoanyone.com. The book is available at leading retailers, including Amazon.com, BarnesandNoble.com and 800ceoread.com or wherever communication and leadership books are sold, and is priced at $19.95.
For interviews, review copies or all other media inquiries, contact Robin Samora at (617) 921-3448 or at RobinSamoraInc.com.
About Robin Samora Inc.
Telling a story is personal. Sharing it is an art. Technology makes it global. Robin Samora Inc., a Boston based PR firm blends all three to take its clients’ businesses and brands to the next level. With clients like Comcast, WBZ-TV and Blue Man Group, and a roster of authors, entrepreneurs and experts nationwide, the firm prides itself on being a “Promotional GPS” that takes its clients’ brands where they want to go to be seen, heard, engaged and remembered. With over two decades of experience, the firm is as comfortable on major media highways as it is on out-of-the-way niche back roads. Learn more at http://www.LetsMakeYouShine.com.