70% of consumers have cancelled online orders due to lack of transaction trust
Harpenden, UK (PRWEB) October 31, 2012
Working together ShopIntegrator and McAfee Secure provide secure, inexpensive PCI compliant software with which merchants can guarantee their customers a safe, protected shopping experience.
ShopIntegrator provides secure, hosted shopping cart solutions for small to medium businesses at an affordable price. Requiring little technical knowledge, merchants can turn a website into fully functioning online shop in a matter of minutes using a simple copy and paste technique. Whether just starting out or an already established business wishing to replace an existing cart with a feature rich alternative, merchants can benefit from ShopIntegrator’s ecommerce shopping cart software. ShopIntegrator enables merchants to sell both physical products and digital downloads.
Security is central to ShopIntegrator’s success since it recognises the anxieties that many consumers have when shopping online. Credit card fraud and identity theft are just two of the security issues customers may face when considering a purchase. Partnering with McAfee is a sensible way for ShopIntegrator to address these concerns to the benefit of all parties. As a Certified McAfee Secure site, ShopIntegrator systems undergo intensive, daily security scans that, amongst other things guard against credit card fraud, identity theft and spyware. Over 40,000 possible vulnerabilities can be detected. This partnership also benefits merchants by offering an affordable way to achieve PCI DSS compliance.
ShopIntegrator recognises the importance of offering customers peace of mind, a partnership with McAfee does just that. McAfee Secure is the largest, dedicated security company in the world. Tens of thousands of online merchants use the McAfee Secure trustmark on their websites because the McAfee Secure trustmark is instantly recognisable as a brand consumers’ trust. These invaluable attributes are assurances that merchants can then pass on to customers.
Merchants wishing to run a successful online business cannot underestimate the importance of online security. Security plays a major part in the decision making process a customer goes through prior to making a purchase. Indeed, McAfee note that research shows 70% of consumers have cancelled online orders due to lack of transaction trust. Director of McAfee Secure Service, Craig Parrish points out that “in an e-tail world brimming with choice and fraught with security perils like identity theft, consumers are taking their time before making that final click to buy”. Reassuringly, especially in the current economic climate, research by McAfee also shows that sites showing a McAfee Secure trustmark can significantly increase sales conversion by an average of 12%.
In addition to providing McAfee Secure shopping cart solution, ShopIntegrator also offers merchants a whole host of features to further enhance their customers shopping experience. Merchants can customise shopping carts with valuable features such as product and inventory management, multiple currency convertors, shipping cost creators, discount codes and special offers. Merchants can also choose from a wide range of payment processors, including, CardSave, PayPal, eWay and Sage Pay.
ShopIntegrator’s partnership with McAfee Secure provides merchants with a mark of trust that they can then use to illustrate that their business puts customers first by providing a safe, secure environment in which they can shop. Building this trust is invaluable as the McAfee Secure trustmark can significantly increase sales conversions for merchants. ShopIntegrator recognises the importance of this which is why it has chosen McAfee as its security partner.
For further information and to find out more about ShopIntegrator’s free, no obligation trial visit ShopIntegrator.
Established in 2004, ShopIntegrator provides SMEs with secure, easy-to-use hosted shopping cart software. ShopIntegrator’s competitive pricing and straightforward installation process allows merchants to turn their website into an online store within a matter of minutes. McAfee Secure and PCI compliant, ShopIntegrator’s shopping cart is compatible with most websites so there is no need to change web hosting companies.
ShopIntegrator is a powerful e-commerce and m-commerce checkout. There is no software to install and its uncomplicated, no cost set-up requires little technical knowledge and can be added into HTML website templates or DIY site builders such as Weebly, Moonfruit, Yola, 1&1 MyWebsite. ShopIntegrator also has dedicated plug-ins to simplify adding ecommerce into popular Content Management Systems (CMS) such as WordPress and DotNetNuke (DNN).