B2B marketing has gone the way of the dark ages. The current trend in online marketing is called H2H -- or human-to-human marketing -- and this is proving to be exponentially more effective than traditional marketing for entrepreneurs and marketers.
Austin, TX (PRWEB) October 04, 2017
For a number of years, the focus was on B2B - or business-to-business - marketing, and the goal was to appeal to the needs of the business.
According to marketing expert Bryan Kramer, however, this type of marketing has gone the way of the dark ages. The current trend in online marketing is called H2H - or human-to-human marketing - and this is proving to be exponentially more effective than traditional marketing for entrepreneurs and marketers who take advantage of it.
Magnificent Marketing is excited to announce it has teamed up with Kramer - a two-time bestselling author, TED Talk speaker, and renowned marketing strategist - to present marketers with a new webinar on how to make H2H marketing work for them.
In this webinar, Kramer touches on the following topics:
-The problems with the B2B mindset
-The importance of talking like a human - and how to do it
-Adding in fun and humor
-Focusing on context before content
The webinar is available on Magnificent's YouTube channel and, with an accompanying blog, on Magnificent.com. Watch the webinar now.
About Magnificent Marketing:
Magnificent Marketing is your full-service content marketing agency that will take care of all your marketing needs so that you can concentrate on the core duties needed to manage and grow your business.
Their objective is to generate leads that turn into customers while focusing on expanding the visibility of your company and brand, and positioning you to be "top of mind" for future potential clients.
In order to achieve this, they draw on their experience and belief that a mixture of traditional marketing techniques combined with modern marketing tools will yield the best results. In other words, they blend old and new school marketing to create the best school of thought.
About Bryan Kramer:
Bryan is a renowned social business strategist, global keynote speaker, executive coach, and bestselling author. He’s one of the world’s foremost leaders in the art and science of sharing and has been credited with instigating the #H2H human business movement in marketing and social.
With more than 350,000 social fans and followers, and an intimate understanding of the intricacies and interworking of both social technologies and social behaviors, Bryan is both a practitioner and authority on the subject.