'Cookie Diet' Creator Dr. Sanford Siegal Announces Termination of Franchise Agreement with Operator of Smart for Life Weight Management Centers
Obesity expert had supplied proprietary Dr. Siegal’s™-brand cookies, shakes and soup to U.S. Medical Care Holdings, LLC and Oyster Management Services, Ltd.
MIAMI, FL (PRWEB) August 14, 2006 -– Physician Sanford Siegal, D.O., a renowned obesity expert and author best known as the creator of the popular “ Cookie Diet”, today announced that the agreement under which his companies, SM Licensing Corporation and Clinic Supply Corporation, have provided Dr. Siegal’s™-brand cookies, shakes and soup to U.S. Medical Care Holdings, LLC since 2004, has been terminated. U.S. Medical Care Holdings, LLC operates company-owned and franchised weight loss centers in the United States and Canada under the name Smart for Life Weight Management Centers. From 2004 until the termination of the agreement with SM Licensing Corporation, U.S. Medical Care Holdings, LLC’s weight loss centers have used, pursuant to a license, the food products and weight loss methods created by Dr. Siegal and used in his own South Florida medical practice since 1957.
“We no longer supply to U.S. Medical Care Holdings, LLC our cookies, shakes, soup and other products for use in its Smart for Life weight management centers, nor do we license it to use our proprietary weight loss methods and operating procedures popularly known as the ‘Cookie Diet’,” said Dr. Siegal. “For now, we provide our cookies, shakes and soup only to patients of our Miami-area medical practice, Siegal Medical Group.”
Dr. Siegal is the author of numerous books and articles on obesity. He and his Cookie Diet have been profiled in myriad national and local media including ABC’s Good Morning America, Woman’s World, The New York Post and Health magazine. The Cookie Diet includes a low calorie diet that uses Dr. Siegal’s proprietary cookies and other products to control hunger. Dr. Siegal estimates that more than 500,000 overweight patients have been treated with his Cookie Diet since he personally created it in 1975.
Dr. Siegal has also received national media attention for his innovative views on the diagnosis and treatment of a metabolic condition known as hypothyroidism. In his book Is Your Thyroid Making You Fat? (Warner Books, 2000), Dr. Siegal wrote that his fellow physicians sometimes rely too heavily on questionable laboratory tests and ignore the obvious symptoms of an underactive thyroid in their overweight patients. Dr. Siegal has developed his own methods of diagnosing hypothyroidism. Once properly diagnosed, the condition is easily controlled with medication.
Media Contact:
Robert Harris
Stack Fernandez Anderson & Harris, P.A.
305-371-0001
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