We work hard to create a relationship with each of our customers. Hurricane Gustav from last August tested us on our response to getting our customers’ signs back up as quickly as possible
Baton Rouge, LA (Vocus) June 29, 2009
Officially starting June 1, the 2009 Atlantic hurricane season is forecast at a normal level. Experts predict up to three major storms reaching as high as category five and up to 14 named tropical storms. However, as residents in the Gulf Coast region know, hurricanes are not predictable, and preparations should start now for the upcoming months.
John Kovalcik, owner of Greater Baton Rouge Signs, in Baton Rouge LA, has started to ready his customers and his staff now. Damage to signs from high winds and rough weather can have a big impact on business revenue at any time, but especially in the aftermath of a storm.
“We work hard to create a relationship with each of our customers. Hurricane Gustav from last August tested us on our response to getting our customers’ signs back up as quickly as possible,” comments Kovalcik.
Indeed, Hurricane Gustav blew through Baton Rouge on September 1, 2008, putting half of Baton Rouge residents without power for weeks, and caused roughly $4.5 billion to $10 billion in property damage, according to Louisiana Economic Development, with a heavy impact on business signage:
- $2 billion to $4.5 billion for homes, vehicles and personal property
- $1 billion to $2.5 billion for commercial structures, property and inventory
- $1.5 billion to $3 billion for other property (e.g., agriculture, fisheries, infrastructure)
Kovalcik illustrates his company’s efforts immediately after Gustav, “We had a sign that was installed days before Gustav. The sign was 98% complete on 8-22-08; then Gustav made landfall on September 1. Plus, we had a tornado that was a byproduct of the hurricane.”
The damage was done to a joint project for The Magma Group, which consists of Ambrosia Bakery, Yvonne Kelleher’s Rug Place, Lewy Physical Therapy. This project is a prime example of the damage potential from hurricanes. When the job was at the completion stage in late August, the hurricane destroyed the sign with over $10,000.00 of damage.
With business directly affected by the hurricane, Ambrosia Bakery, who provides cakes and baked good locally and ships Mardi Gras King cakes nationwide, understands the real economic impact of the sign damage. Kovalcik worked diligently with Felix Sherman Jr, of Ambrosia Bakery, who oversaw the sign project on behalf of The Magma Group, to get the sign replaced.
Kovalcik again, “Where we have completed the installation of Ambrosia’s new sign, there are businesses around Baton Rouge who still have not gotten a satisfactory response from their sign company for Gustav damage.” He continues, “As a local company we are able to be much more responsive to our customers with answers and on-site work.”
His advice to every business is to consider hiring a local, reputable sign company who will work with your business; you should not choose to be just the next customer to a large corporate sign shop. It is this personalized approach that Greater Baton Rouge Signs attributes to their credibility in the local market.
About Greater Baton Rouge Signs:
Baton Rouge signs company, Greater Baton Rouge Signs, specializes in providing signage for local businesses with responsiveness and customer service.
John Kovalcik, as a representative for a national sign manufacturer, developed ‘factory’ connections with numerous national manufacturers. With those relationships, Kovalcik set up his own, Greater Baton Rouge Signs.
For more information on Baton Rouge signs, please visit http://www.greaterbatonrougesigns.com, or contact John Kovalcik at (225) 937-3643.
About Ambrosia Bakery:
Owners Felix and Cheryl Sherman, natives of New Orleans, opened the doors at The Ambrosia Bakery on December 3, 1993.
After 15 years, the Ambrosia Bakery has lived up to its name “food of the gods.” They have brought to the people of Baton Rouge creatively designed and delicious cakes, mouth-watering desserts and a taste of New Orleans.
For more information on Ambrosia Bakery, please visit http://www.ambrosiabakery.com/ or contact at (225) 763-6489.