Dreams Sets New On-line Record : Receives 15,918 Orders with over $1 Million Dollars Value in Single Day

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Dreams, Inc. (AMEX:DRJ), through its Internet Division, led by FansEdge.com, surpassed its all-time record amount of orders and order value received on-line in a single day.  The previous single days’ record was 13,233 orders received with a value of $890,000 set on December 12, 2007.  The Company stated that the new record was established on December 15, 2008 with the receipt of 15,918 orders totaling $1,029,595.

"We count ourselves fortunate to have such success at a time when many retailers are struggling. I can say with confidence that our success is based on a total commitment to the customer across all facets of our business. I believe more people every day are letting us know that they like the products we offer, the service we provide, and the value we deliver. More and more shoppers trust our brand and know they can rely on us for quality, and their growing belief in us is reflected in these results," observed Kevin Bates, President of Dreams Retail Operations.

DREAMS, INC. trades under the ticker symbol: AMEX:DRJ         



Statements contained in this press release, which are not historical facts, are forward-looking statements. The forward-looking statements in this press release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements made herein contain a number of risks and uncertainties that could cause actual results to differ materially.  These risks and uncertainties include, but are not limited to, specific factors impacting the Company's business including increased competition; the ability of the company to expand its operations and attract and retain qualified personnel, the uncertainty of consumers' desires for sports and celebrity memorabilia; the availability of product; availability of financing; the ability to sell additional franchises; and general economic conditions.

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David M. Greene
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