Prima Marketing Inc. Presents New Arts and Crafts Collection for Sizzix

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Sizzix adds floral die collection for Big Shot die cutting machine.

Crafts Big Shot

The Sizzix Bigz L Flora Die by Prima Marketing Inc. adds the perfect vintage touch to any craft project.

“The unique die designs [are] all created with Prima's signature look offering wonderful possibilities for your next project," said Pom Intra, President at Prima Marketing Inc.

Floral embellishments have a new arts and crafts home with the launch of Prima Marketing Inc.® dies for Sizzix® and its all-in-one crafting system, the Big Shot™ die cutting machine.

A vintage-inspired assortment of Bigz™ and Sizzlits® Decorative Strip dies bloom in the Flora Grande collection by Prima Marketing Inc., featuring stunning butterflies, buttons, borders, flowers, swirls and tags.

"Prima is excited to announce an extension of our beautiful craft products to include popular Sizzix dies!,” said Pom Intra, President at Prima Marketing Inc. “The unique die designs [are] all created with Prima's signature look offering wonderful possibilities for your next project."

Sizzix steel-rule Bigz dies cut a variety of materials, including cardstock, chipboard, fabric, foam, paper and vinyl, empowering consumers to create a wide assortment of cardmaking, home décor, mixed media or papercrafting projects. Wafer-thin, chemically etched Sizzlits Decorative Strip dies put the perfect finishing touch to any craft creation by cutting detailed designs from paper and cardstock.

“Everyone loves to create stylish floral masterpieces,” said Beth Reames, Senior Craft Designer for Sizzix. “Crafters will be delighted with the creative projects they can make using our newest Prima offerings.”

The Flora Grande collection by Prima Marketing Inc. is now available in stores around the country, including local craft boutiques and major retail craft chains. For more information, visit

About Prima Marketing Inc.
As scrapbooking evolves and changes into an exciting art form, Prima, the established leader in flower embellishments, always offers the most exciting and innovative floral-themed products to craft retailers worldwide. Together with Sizzix, this company introduces artisans and crafters alike to the newest and most original styles for scrapbook embellishments. Discover many powerful possibilities from Prima Marketing Inc.

About Sizzix
Launched in 2001, Sizzix is a division of Ellison Educational Equipment Inc., the market pioneer and leader of die cutting machines and accessories. Through its portfolio of die cutting machines and die cutting products, Sizzix leverages Ellison’s 36 years of proven manufacturing and technology heritage to empower creativity among its customer base with new and innovative products. Sizzix is a recognized global brand that can be found in over 100 countries and in major and specialty retailers. For more information on Sizzix and its line of craft-inspiring products, please visit

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Natalie Paige
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