WHAM-O's famous yellow water slide has become an instantly recognizable iconic symbol of summer fun, and is famous among both children and adults
EMERYVILLE, Calif. (PRWEB) October 12, 2007
The verdict is a major victory for WHAM-O in its ongoing efforts to prevent others from using its federally registered trademarks to deceive consumers into thinking they are purchasing original WHAM-O products.
"WHAM-O's famous yellow water slide has become an instantly recognizable iconic symbol of summer fun, and is famous among both children and adults," said Mojde Esfandiari, WHAM-O's president & CEO. "Our color trademark for water slides has been upheld by the jury and we will take all necessary measures to ensure that consumers are not deceived by competitors."
Adds Ms. Esfandiari, "The judgment is a victory for WHAM-O and consumers because it sends a clear message to companies that willingly employ deceptive marketing practices in attempts to deliberately confuse consumers into thinking they are purchasing WHAM-O products. For nearly 60 years, WHAM-O has built its brands on innovation, quality and trust, and we are not about to let any company come between us and our loyal consumers."
WHAM-O's lead trial counsel, Annette Hurst and John Ulin of the law firm Heller Ehrman LLP, added, "The jury clearly sent a very strong message to ToyQuest and, all other toy manufacturers, that WHAM-O's intellectual property must be respected."
ABOUT WHAM-O INC.
Founded in 1948, WHAM-O is headquartered in Emeryville, California. WHAM-O's leading toy brands include classic toys such as: the Slip 'N Slide(R) water slide, Frisbee(R) flying discs, Hula Hoop(R), and Super Ball(R). WHAM-O's leading outdoor, water, surf and snow recreational brands include: the Original Frisbee Disc(R) flying disc for use in freestyle, ultimate and disc golf, the Hacky Sack(R) footbag, MOREY(R) Boogie(R) bodyboards, and BZ(R) PRO BOARDS(TM) bodyboards, CHURCHILL(R) swimfins, SNOW BOOGIE(R) and SLEDZ(R) snow sleds and Riva Sports(R) snowboards. WHAM-O designs and manufactures a core of more than 70 products that appeal to all ages, which are carried by virtually every toy, sporting goods and mass retailer in the world. For more information, visit http://www.wham-o.com or call toll free 1-888-WHAM-O-50 (1-888-942-6650).