Cedar Rapids, IA (PRWEB) March 27, 2011
The AdTrack Corporation, a full-service lead management firm, has introduced Enhanced Dealer Locator to its suite of award-winning SmartLead products and services. The new SmartLead offering displays detailed information about a client company's dealers that appear in web-based dealer-locator search results.
The expanded information in the search results goes beyond the basic address, phone number and website URL. It can include business hours, product and dealer photos, maps and dealer logos, contact email, and descriptions of the services offered by the dealer, such as repairs, financing, product trials or product training.
"Buyers do most of their product research online. Our manufacturing clients want to improve the shopping experience by providing buyers with more details about how and where to locally purchase their products," said Dan Rogers, chief executive officer of The AdTrack Corporation. "Our new Enhanced Dealer Locator saves time and makes it easier for the buyer to find the dealer that best fits their needs."
All of the information in the dealer profile is maintained by the dealer using a web-based self-service system, another new SmartLead product named Dealer Profile Manager. The system provides companies with an easy way to maintain their dealer or distributor database and to control the accuracy of information that appears in their website's dealer-locator search results.
"We believe we are the only company to offer clients such a robust dealer locator system and a self-service system that allows dealers to maintain a detailed dealer profile. Along with our comprehensive lead management systems and marketing services no other company enables dealers to sell more of a manufacturer's products," said Rogers.
The AdTrack Corporation offers customized lead management systems, services and processes to smoothly and seamlessly manage sales leads from the moment the leads are generated, through qualification, ranking, nurturing and distribution to sales people or channel partners.
For more information about Enhanced Dealer Locator, Dealer Profile Manager and other dealer services offered by AdTrack, go to http://www.smartlead.com/pdfs/dealerservices/SmartLead-Dealer-Services.pdf.