With [the WildFire Platform], our clients have been able to make better informed recruiting decisions enabling them to attract more qualified candidates and save precious recruiting dollars, ” said Mike Hennessy, founder and CEO of SmashFly Technologies.
Boston, MA (PRWEB) June 22, 2010
SmashFly Technologies, the creators of the first enterprise recruitment marketing platform, today announced the launch of their newest version of their platform, WildFire 3.0. WildFire 3.0 integrates several recruiting solutions under one centralized enterprise platform including job ad distribution, real-time recruitment metrics, a Recruitment CRM system, employment & job branding technology, and talent networking technology such as a Recruitment Marketing Database and Resume Sourcing.
In today’s competitive hiring environment, having real-time recruitment metrics enables companies make better recruiting decisions and in turn help them save money and attract more qualified applicants. The WildFire Recruitment Marketing Platform offers companies transparency into all their recruiting marketing efforts by measuring the performance of every job ad and delivering real-time recruitment metrics. Through recruitment metrics, companies are able to make better informed decisions on their recruitment marketing mix, discover bottlenecks in their apply process and gain valuable bargaining power when negotiating with job boards.
In the quest to attract top talent, companies need to get more creative with their recruiting and leverage multiple recruiting channels to both broadcast and send targeted messaging to qualified candidates. The WildFire Platform offers companies the ability to easily distribute job ads to anywhere they want on the web including major job boards, niche job boards, social networks and search engine marketing (SEM). In addition, SmashFly tracks every job ad enabling companies to measure which recruiting channels perform the best while also providing insight into what channels should be utilized in future campaigns. WildFire also provides companies with advanced resume sourcing through a partnership with TalentDrive, enabling companies to source targeted candidates from over 77 million resumes on the web.
The WildFire Recruitment Marketing Platform enables companies to build their Talent Network with innovative networking technologies. The Recruitment Marketing Opt-In Database helps companies to easily add candidates to their Talent Network through an easy intermediate step in the apply process. The Recruitment CRM system enables users to centralize all their existing recruiting contacts in one location allowing them to share contacts, add notes and measure campaign performance all within their current ATS. Users can then utilize both components to deliver targeted email & SMS job campaigns to selected contacts for future job campaigns.
“Our mission is to provide the best tools and real-time data to enable our clients to make the best decisions on their recruitment strategy. With this newest version of WildFire, we’ve been able do just that by taking real-time metrics, job ad distribution, resume sourcing and database networking technologies and offering them to our clients in one affordable centralized solution that integrates seamlessly with any ATS. With this solution, our clients have been able to make better informed recruitment marketing decisions enabling them to attract more qualified candidates and save precious recruiting dollars, ” said Mike Hennessy, founder and CEO of SmashFly Technologies.
About SmashFly Technologies
SmashFly Technologies, a Massachusetts-based company, is the provider of the first recruitment marketing platform called WildFire that enables companies and staffing firms to easily distribute and more importantly measure the performance of their recruiting efforts online. The WildFire recruitment marketing platform offers every tool you need for your recruitment marketing needs all in one centralized solution including Real-Time Recruitment Metrics, Job Ad Distribution (job boards, social networks, SEM, email & SMS campaigns), Recruitment Opt-In Database, Recruitment CRM, Web Commercials / Micro-sites and Resume Sourcing services.
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