SMR Bathrooms announces continuation of partnership with Hudson Reed

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Exclusive bathroom fittings specialist, Hudson Reed, chooses SMR Bathrooms as one of only 8 retailers in the country as a recommended supplier.

SMR Bathrooms

We at SMR Bathrooms are proud to be one of only eight official Hudson Reed authorised online retailers in the UK.

SMR Bathrooms announces continuation of partnership with Hudson Reed

Leading supplier of bathroom products, SMR Bathrooms, has announced the extension of its relationship with one of the industry's most innovative suppliers, Hudson Reed.

SMR Bathrooms is one of only eight authorised UK online retailers supplying products by Hudson Reed, part of the Ultra Finishing Group. It is an accolade that the Portsmouth-based dealer celebrates, and one that has helped to foster a unique working relationship with its counterpart since SMR's commencement in 2002. The continuation of this partnership is testament to the success of the relationship and the future commitment that the firms have to supplying the best quality bathroom goods on the market.

Steve Jordan, marketing manager at SMR, believes that the continuing relationship highlights the further success of both companies.

"We at SMR Bathrooms are proud to be one of only eight official Hudson Reed authorised online retailers in the UK.," he said. "As an authorised dealer we have unique access to stock availability and can reassure our UK customers that they can enjoy the highest quality goods delivered to their door the very next day, along with excellent pre-sales and after-sales service that only comes with such a special and committed working relationship."

SMR Bathrooms was founded as a distributor of heated towel rails in 2002. Though based in Farlington, Portsmouth, the company's main presence has always been in the online marketplace. Founded on the principles of quality, price and service, SMR's initial success encouraged expansion, both in terms of product catalogue and warehouse space. The company now holds a yet larger distribution warehouse but retains a small showroom where customers can access the company directly.

Hudson Reed is part of the Burnley-based Ultra Finishing Group. Ultra's brand page showcases the other companies in Ultra’s portfolio. High standards of quality are common across the range, standards that have become synonymous with the Hudson Reed brand in particular since its inception. Hudson Reed's product design team utilises a development system audited to the international standard, ISO9001. According to Sharp, these superior levels of quality make the companies a natural fit.

"Every customer searches for quality - one of our watchwords at SMR and the foundation for Hudson Reed," he said. "This is just one factor that makes our alliance so progressive."

Earning Hudson Reed's stamp of approval is a badge of honour for SMR. The commencement of this relationship shortly after SMR was founded was a display of faith by Ultra Finishing Group that has paid off for both companies. Today, SMR's catalogue of Hudson Reed products is comprehensive, including bathroom taps, furniture and wastes, baths and bath panels, shower trays, valves, heads and panels, mirrors and cabinets, heated towel rails and designer radiators. SMR Bathroom's Hudson Reed page lists all of the Hudson Reed products available through their site alongside images of the products, making them easily accessible for customers.

As the partnership between SMR Bathrooms and Hudson Reed continues to grow customers can be assured of the finest quality bathroom goods available on the market. The success that SMR has enjoyed in the UK and that of Hudson Reed both at home and abroad points to a promising future for both firms.

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