SnatchLatch Reports Dramatic Sales Boost From Tocquigny Package Design and Search Engine Marketing

AUSTIN, Texas (Business Wire EON/PRWEB ) November 15, 2007 -- Tocquigny, an Austin-based digital marketing agency, today announces a successful partnership with SnatchLatch, developer of a patented trailer security product designed to protect the livelihood of contractors, musicians and professionals who depend on the security of valuable equipment and tools in their trailers. SnatchLatch sought Tocquigny for their expertise in providing measurable business results for companies.

A great product is nothing without great marketing. We went from virtually zero sales to becoming an international product, and we are very confident that this growth will continue.

“Our search marketing campaign has allowed SnatchLatch to realize a 28-fold increase in online sales since the campaign began,” said Yvonne Tocquigny, CEO. “It’s been exciting to see how we can use digital marketing and search engine marketing strategies to measurably improve a company’s business.”

As part of an overall objective to build brand awareness and drive sales for the trailer security product, Tocquigny created the SnatchLatch brand, developed the packaging and implemented a successful search engine marketing campaign. The digital marketing campaign generated a significant increase in traffic to the SnatchLatch website, increased online sales 28-fold and expanded the market to include an international customer base.

“Tocquigny is a primary catalyst in the success and rapid growth of SnatchLatch,” commented Jerre Santini, developer of the 10-gauge steel trailer security device that is virtually impossible to break into. “A great product is nothing without great marketing. We went from virtually zero sales to becoming an international product, and we are very confident that this growth will continue.”

For more news about Tocquigny visit: http://del.icio.us/tocquigny/news.

About Tocquigny

As both an interactive marketing agency and measurement consultancy, Tocquigny is uniquely qualified to provide clients with the latest in innovative marketing. Tocquigny provides completely integrated solutions that utilize every advantage offered by the convergence of media and technology, complemented by their unique ability to collect and analyze data, provide insights that increase marketing success. For more, visit http://www.tocquigny.com.

About SnatchLatch

SnatchLatch is a secure locking mechanism that prevents unauthorized access to your trailer's valuable contents. SnatchLatch® protects the padlock and latch hasp from bolt cutters, hacksaws, and drills. Our patented design works with cambar locks, the most common door closure system used on trailers. SnatchLatch is constructed of 10ga steel, with a black powder coat that will last for years. For more, visit http://www.snatchlatch.com.

MULTIMEDIA GALLERY

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