FeatureSet Releases Social Business Applications to Help Enhance Customer Engagement and Drive Product and Service Innovation

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FeatureSet announces the release of new social software for connecting employees, partners and customers to the product or service development process. It consists of a unified suite of applications that incorporates social media monitoring, feedback management, idea management, customer service, requirements management, and project portfolio management. With FeatureSet, companies will build the right product or service faster and more efficiently.

product management

Connect employees, business partners and customers to the product and service development process.

If collaboration is unstructured, there is a danger of wasting time and generating a lot of noise of uncertain value. FeatureSet's social collaboration tools are directly connected to business goals.

FeatureSet releases new software to help businesses connect customers, partners, and employees to the product and service development process.

FeatureSet is leading the market in providing products that help companies realize the benefits of social product development, co-creation, and customer-driven innovation. This blended suite of SaaS applications incorporates powerful tools: social media monitoring & engagement, customer feedback management, innovation & ideas management, customer service, case management, requirements management, project management, and release management.

Right now, customers are online discussing products and services. FeatureSet helps companies leverage social media (Facebook, Twitter, blogs, discussions, etc.) and other web media (email, portals, etc.) to discover what is being said about their brands, industry and competitors.

With FeatureSet's feedback and ideas management tools companies can easily capture customer suggestions, keep on top of conversations, reply to them, and feed customer input directly into the development process. With FeatureSet, no feedback is misplaced or lost; but is properly categorized, responded-to, and acted upon.

Building strong customer relationships involves resolving customer issues in a timely manner. FeatureSet’s integrated help desk solution allows companies to automate their customer service, tap into the knowledge base from employees, partners & customers, while creating and managing a community of loyal contributors.

FeatureSet lets companies easily manage and prioritize product and service requirements. A comprehensive project management and collaboration application addresses the needs of Project Managers and their teams.

Structure the conversation and get the job done. It is important to structure the conversation between employees partners and customers to deliver business value. Derek Gold, VP of Product Marketing highlights this point: “If collaboration is unstructured, there is a danger of wasting time and generating a lot of noise of uncertain value. FeatureSet’s social collaboration tools are directly connected to business goals.” FeatureSet includes discussion forums, blogs, chat, idea voting and more.

About FeatureSet
FeatureSet develops enterprise-level social business applications that take the guesswork out of the product and service development process and and help align the product or service feature-set with customer requirements. FeatureSet includes social media monitoring, customer feedback & idea management, customer service, case management, requirements management, and project management. Sign up free at http://www.featureset.com

Follow FeatureSet on Twitter: @FeatureSet

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Derek Gold
FeatureSet
1(514) 731-6878
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