Ladera Ranch, CA (PRWEB) April 19, 2007
Sports and travel are two areas that advertising and social media come together well especially on building relationships between people and how they are reflected in media within one's culture. For content providers, socialDragon brings their User Generated Content to the center stage. Advertisers are able to explore a new genre of social media anywhere to advance their targeted reach.
Exotic Travel and Adventure Magazine and Chivas USA see socialDragon solving pains bringing the automation of advertising creation, selection and review to their fingertips while targeting with content that is relevant to their consumers.
Exotic Adventure & Travel Magazine, the leader in rich print and online media for exotic and remote destinations selects socialDragon's social media solution to increase its brand equity position online to targeted audiences.
"Exotic Adventure & Travel Magazine selected socialDragon to enable us to better engage targeted consumers across the Internet on any platform via its Content-Ad Distribution Marketplace, at the fraction of the cost of creating and executing traditional advertising services and we expect it to bring a return on improved quality of readership to our print and online experiences and priceless value to our advertisers," says Steve Jefferson, Managing Editor of Exotic Adventure & Travel Magazine.
"Social media is going to play an increasingly significant role in traditional advertising as user generated content-influenced advertising goes mainstream. socialDragon's social media solution makes it easier and intuitive for any content provider to share and monetize from their user generated content while allowing advertisers/businesses the ability to choose intelligently how, when, where, and with what content to quickly advertise their campaigns to reach targeted consumers. socialDragon believes that newspapers and magazine publishers will need to adapt to their reader's personality in a more personal way for growth and reader retention off line and on-line. What better way then bring social media to the reader," says Gavenraj Sodhi, Founder, President & CEO of socialDragon.
socialDragon brings to market a complete end-to-end full service bureau solution from on-line to off-line completely automating and affordably streamlining the high costs involved in creating and executing on targeted advertising campaigns.
For more information on socialDragon and for joining in the early launch of the socialDragon social media solution, please go to http://www.socialDragon.com.
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