Too many brands focus on the WRONG metrics in regards to social media.
Atlanta, GA (PRWEB) July 30, 2012
Matthew Loop, who’s an internationally recognized authority in the social media marketing world, first-rate business growth coach and serial entrepreneur, announces his continued commitment to helping brands reach record growth. He shares his reliable profit-enhancing formula with qualified companies worldwide, while strategically showing them how to turn their fan-bases into dramatically more sales and repeat customers.
When contacted in his Atlanta office Loop said, “Too many brands focus on the wrong metrics regarding social media. They're preoccupied with getting more Facebook fans, thinking that will magically create a surge in company revenue. It's one thing to make friends, which is what the majority of businesses do. It's another thing to make money and generate a massive ROI. Effective strategy is just not there for many companies or they do things haphazardly without professional guidance."
Loop also commented, "A big mistake businesses usually make is that they hire a social media management firm. It's important to realize that a manager will manage and that's all. You cannot expect a lucrative income generating strategy from a manager, as they are not entrepreneurs. In fact, most have never built million-dollar businesses for themselves using social media. So, how can they possibly add dramatic gains to your bottom line without in-the-trenches experience? This is where our company differs from the rest."
Among many seasoned entrepreneurial accomplishments, Dr. Loop is the CEO of DCincome, which is world’s largest custom social media marketing training company for doctors and professionals. He’s also the co-founder of the local online advertising giant, Automated Social Networking, and several other successful companies.
His passion is helping businesses of all types create sustainable and recurring revenue surges from social media like what he has personally done. Matthew’s success and well-known status in the internet marketing world have made him one of the highest paid internet marketing consultants in North America.
His philosophy is "earn more, experience more, and give back.
“So much of the social media landscape is about understanding what you can offer that will be perceived as high-value, while creating strong fan engagement, and bringing excitement to your audience,” says Loop. He goes on to say, "Knowing how to build trust, liking, and rapport is something I've mastered and I show brands the secret to duplicating this process. The end result is typically a substantial jump in new customers and sales."
The great thing about the web is that it allows any company an unprecedented opportunity to deliver value, give back, and monetize their fame in a professional way. The secret is proper positioning and knowing how to stand-out in a positive manner. Dr. Loop has perfected this. The acclaimed social media speaker continues to develop his own ideas and projects focusing on things about which he is passionate while he helps others do the same.
Small to mid-sized businesses and major brands that would like to create new revenue-growth possibilities with their social media efforts can email VIP(at)dcincome.com to see if they qualify. There's an interview process for all applicants. For those private clients accepted, Dr. Loop provides the guidance, resources, tools, and know-how that build brand equity quickly online while dramatically increasing income generated in the process.
For more information on Matthew Loop, his companies, and how he helps businesses, visit his blog at http://DCincome.com/blog where you’ll find an informative blog and much more. Also, visit and "like" his page on Facebook at http://Facebook.com/MatthewJLoop