This Valentine's Day, Make a Kiss Really Count

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Give a Softlips® e-kiss to a special someone this kissing season.

While every kiss is special, make it really count this Valentine's Day. E-mail a virtual smooch to a special Valentine with some help from Softlips®, the popular line of lip conditioning balms. Visit and choose to send someone a free "e-kiss" (using special e-cards complete with fun kissing sounds and audio greetings) to brighten someone's day. In return, your e-kiss will help contribute to the smiles of children in developing countries who need cleft lip and palate repair (Softlips® will be donating $10,000 to the non-profit organization, The Smile Train (

The Softlips® Care with a Kiss program will run now through Valentines Day, with the goal of sending 40,000 e-kisses. Available e-kisses include a "flirty" kiss, a "friendly" kiss, a "funny" kiss and more (with corresponding kiss sounds).

Keep your lips soft and kissable with Softlips®, the line of premium lip conditioners designed with skin-protecting ingredients to help keep lips soft, supple and healthy. Available in several sophisticated, light flavors, these lip protectants offer long-lasting coverage with SPF 20 protection, as well as a healthy sheen without the heavy waxiness or stickiness of traditional lip balms.

For more lip tips and lip care information, visit


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Jennifer Spindola
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