Wakoopa Publishes "The State of Apps: Software, Games and Web - Q1 2009" Trend Report

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Wakoopa, the online social network for discovering software, games and web applications, released its inaugural "The State of Apps: Software, Games and Web Apps Trend Report" for Q1 2009 today in cooperation with Pearson, the global leader in education and education technology. The report reveals key statistics and highlights emerging trends in software, game and web application usage. The statistics in the report were generated during the first quarter of 2009 by more than 75K software enthusiasts and early technology adopters who are active, registered users of Wakoopa.com.

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The rise of social networks like Twitter and the diversification of the browser market is a large part of the motivation behind our decision to publish this report

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Amsterdam, The Netherlands PRWEB) April 28, 2009 -- Wakoopa, the online social network for discovering software, games and web applications, released its inaugural "The State of Apps: Software, Games and Web Apps Trend Report" for Q1 2009 today in cooperation with Pearson, the global leader in education and education technology. The report highlights emerging trends in software, games and web applications usage. The statistics in the report were generated during the first quarter of 2009 by more than 75K software enthusiasts and early technology adopters who are active, registered users of Wakoopa.com.

Key findings revealed in Wakoopa's "The State of Apps" report include:

  • Facebook usage is consistent throughout working and non-working hours. Daily activity on social networks across all regions peaked on average between 9 and 10 PM. Daily activity across all web applications was highest between 4 and 5 PM.
  • Twitter continued its growth spike throughout the entire first quarter of 2009 with a heavy increase in March 2009. Tweetdeck ranked first among users who posted updates to Twitter via desktop with Twhirl a close second.
  • The most popular newcomer among Twitter clients, as well as overall apps on Mac is Destroy Twitter.
  • The most popular newcomers on Windows are games, Burnout Paradise and Mirror's Edge.
  • Windows Live Hotmail and Symbaloo were the fastest gainers among web apps while Google Friend Connect and Veoh showed the greatest decline.
  • Google Chrome is making a significant impact on the browser market with 15% usage across all countries and age groups. The Opera browser market has its highest adoption levels in Europe. Firefox is the dominant browser of choice worldwide for Wakoopa users.
  • The game, World of Warcraft has its highest percentage of usage in Asia.

"The rise of social networks like Twitter and the diversification of the browser market is a large part of the motivation behind our decision to publish this report," states Robert Gaal, CEO and co-founder of Wakoopa. "We hope to provide insight into the habits of Wakoopa's software enthusiasts and early technology adopters, and in the process highlight some of the overall trends and changes we see developing on the application landscape."

"As the global leader in education and education technology, Pearson is pleased to sponsor Wakoopa's, 'The State of Apps' report," adds John Pierce, VP of Global Trade Marketing and Merchandising for Pearson. "It is our hope that this report will provide some clarity into the world of emerging software trends."

Currently powered by over 75K registered users, 200K applications, 3M application recommendations, and over 525M hours of software usage tracked, Wakoopa is the ultimate software knowledge and application discovery platform. For more information about custom analytics or bespoke research, please contact bizdev (at) wakoopa.com.

About Wakoopa
Founded in September 2006, Wakoopa is an online social network that helps people discover the best software, games and web applications on the market. Sign-up, install a small desktop tracker and automatically create your own software profile that you can share with friends and the world via widgets - including Facebook. Wakoopa keeps you updated about what your contacts are using and sends smart recommendations based upon personal software usage. Games, audio and video players, social networks, instant messengers or office tools: Wakoopa is the Yellow Pages™ of software discovery and helps people discover the best desktop and web applications on the market. Currently powered by over 75K registered users, 200K applications, 3M application recommendations, and over 525M hours of software usage tracked, Wakoopa is the ultimate software knowledge and application discovery platform. Wakoopa is based in Amsterdam and is a privately held company backed by The Next Web, DCIF (IDG Holland), Big Bang Ventures and HENQ Invest. Learn more at http://www.wakoopa.com.

About Pearson
Pearson (NYSE:PSO), the global leader in education and education technology, reaches and engages today's digital natives with effective and personalized learning, as well as dedicated professional development for their teachers. This commitment is demonstrated in the company's investment in innovative print and digital education materials for pre-K through college, student information systems and learning management systems, teacher professional development, career certification programs, and testing and assessment products that set the standard for the industry.

The company's respected brands include Scott Foresman, Prentice Hall, Addison Wesley, Benjamin Cummings, PEMSolutions, Stanford 10, SuccessNet, MyLabs, PowerSchool, SuccessMaker, and many others. Pearson's comprehensive offerings help inform targeted instruction and intervention so that success is within reach of every student at every level of education. Pearson's commitment to education for all is supported by the global philanthropic initiatives of the Pearson Foundation. Pearson's other primary businesses include the Financial Times Group and the Penguin Group. Learn more at http://www.pearson.com.

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Mindy M. Hull
Wakoopa
+31 625 047 680
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John Pierce
Pearson
+1 317 428 3295
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