Solo® Launches Whoopie Pie Baking Mixes

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Solo® Whoopie Do! Original and S’mores Introduced

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Solo® Whoopie Do! is an attractive choice for kids and families who want a fun, easy to make baking activity.

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Solo®, a trusted name in baking aisle since 1895, recently introduced an innovative, kid-friendly line of baking mixes. The mixes, now being made available at grocery stores nationwide, are prepared with the same quality ingredients consumers have come to expect, in two delicious flavors, with easy to follow instructions for the ultimate kid-friendly baking experience.

Building on the popularity of Whoopie Pies, the new Solo® Whoopie Do! baking mixes include two delectable flavors: Original and S’mores. The retail prices vary per location.

“I remember helping my mother measure sugar and sneaking tastes of the batter when she wasn’t looking,” says Ralph Pirritano, Sokol and Company’s Chief Operating Officer. “Baking with kids is not only a fun, memorable activity but it provides an excellent opportunity to teach important rudiments for the kitchen and beyond. Solo® Whoopie Do! is an attractive choice for kids and families who want a fun, easy to make baking activity.”

Made with Solo® Marshmallow Creme and Solo® Toasted Marshmallow Creme, the new Solo® Whoopie Do! baking mixes are ready to eat in 30 minutes so young chefs are not waiting too long.

Kids and families also have the opportunity to participating in a photo contest headed by the Solo® Whoopie Do! mascot, Mr. Whoopie. By visiting http://www.whoopiedopics.com , kids along with their families can submit a photo of their baking experience for a chance to win $1000 cash.

ABOUT SOKOL AND COMPANY
Sokol and Company, founded in 1895 and headquartered in Countryside, Illinois, is a leader in food manufacturing providing quality products and services in the retail, industrial, and private label sectors. With a diverse range of manufacturing and packaging capabilities, Sokol has the flexibility to offer a broad range of products from one dependable source. Now into its fifth generation under family operation and ownership, Sokol and Company continues to redefine the benchmark for quality and service in the food industry. Boasting an impressive portfolio of retail products the Baker®, Borden®, Chuns ®, Simon Fisher®, and Solo® brands, Sokol also supplies private label products and custom ingredients to customers worldwide. In 2007, INC 5000 named Sokol one of the fastest growing privately held companies in America. For more information on Sokol and Company, please visit http://www.solofoods.com or call 800.EAT.SOLO.

Contact:
Julie Novak
Sokol and Company
Phone 708-482-8250
jnovak(at)solofoods(dot)com

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