FranklinCovey Products and Design-her Gals Launch New Line of Women's Planners, Totes and Accessories; Planners Feature Avatars and Quotes from Inspiring Women : Portion of Proceeds from Product Sales to Benefit Stage IV Breast Cancer Patients; FranklinCovey Also Sponsor of Gal to Gal Foundation's October Virtual Walk

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FranklinCovey Products and Design-her Gals today announced that the two companies have launched a new line of women’s products during October, Breast Cancer Awareness month.

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We encourage everyone to register on-line and participate in this walk

The new line, The GALS™ Collection, is based upon the Design-her Gals innovative product line where customers create personalized stationery, note cards, announcements, calling cards and stickers that include their own avatar ("Gal") with their likeness, including hair color, hairstyle, eye color, designer outfits and accessories. The products range in price from $3.95 to $119. For more information, please visit

FranklinCovey Products donates a portion of every GALS purchase to the Gal to Gal Foundation, Design-her Gals' sister non-profit organization, that dedicates its resources exclusively to Stage IV breast cancer patients and their families. Nearly 300,000 women and men this year will die of the disease.

To make a contribution, please visit

The GALS Collection (Give, Achieve, Love, and Succeed) includes planner pages, binders, totes, calendars, stationery gifts, notepads and accessories, such as passport covers, card cases and luggage tags. The products will help women better manage their time, accomplish more, live an inspired life and allow them to bring dignity and comfort to patients and their families who are battling Stage IV breast cancer.

"These products will help women everywhere to get more organized and be more productive, while looking chic and stylish," said Sarah Merz, chief executive officer, FranklinCovey Products. "And, they know when they choose to purchase one of these products they immediately become part of a very important cause – giving back to others who have breast cancer."

"These products are useful, fun and sassy and their purchase goes towards raising money for a great cause," said Jeanne Fitzmaurice, president of Design-her Gals. "Some of the products also have a free customization option. Customers can visit and design an avatar that reflects their own style and uniqueness and then print it onto their note pages, to-do pages, and business cards. They can literally make the products their very own."

The GALS planner pages feature inspiring quotes from some of the most engaging women from all walks of life, including: celebrities, entrepreneurs, business executives, magazine editors, athletes, pioneers and, of course, courageous women battling Stage IV breast cancer. Each "Gal's" quote embodies her personal mantra. The life lessons shared by these engaging personalities will inspire women to courageously pursue their personal and professional aspirations.

Some of the "Gals" quoted in the GALS planner pages include: Marg Helgenberger, Feature film actress, Crime Scene Investigator star, Jean Chatzky, Bestselling Author and Financial Editor, NBC Today, Molly Sims, Model and Actress, Becky Hammond, WNBA Player, Dayna Devon, Television Host, "EXTRA!", and Dorit Shapiro, the former president of The Gal to Gal Foundation, who passed away October 12, 2008 from Stage IV Breast Cancer. She was 38 years old.

Second Annual Gal to Gal Foundation Virtual Walk

The Design-her Gals' website is sponsoring the Second Annual Gal to Gal Foundation Virtual Walk and fundraiser to benefit Stage IV breast cancer patients and their families during the month of October. FranklinCovey is also a lead sponsor.

The walk features animated "Walking Pals," created by participants who design a Walking Guy or Gal, make a donation and then join the virtual walk in a particular cityscape that changes daily. Animated walkers may register online any time in October for a $5.00 contribution or more at and then walk in teams, with friends, family and with celebrity contributors.

Such notable celebrities who are participating this year include: Larry King, Stephen Covey, Marg Helgenberger, Molly Sims, Maria Sansone, Lisa Rinna, Denise Richards, Dayna Devon, Kim Zimmer and many more. Thousands of women and men have joined in the walk, which began in the virtual city of Boston and ends in San Francisco. It will last 31 days, travel to 29 other cities nationwide and help The Gal to Gal Foundation reach its goal to raise more than $250,000.

"We encourage everyone to register on-line and participate in this walk," said Cherell Jordin, senior director of product management, FranklinCovey Products. "We all know someone who has suffered or is suffering with this disease. We can make a difference by making a contribution in their honor."

Shapiro, the former president of The Gal to Gal Foundation, passed away October 12, 2008 from Stage IV Breast Cancer said, prior to her passing, "We are so pleased to partner with Design-her Gals and FranklinCovey Products to garner support for our efforts. And, we invite friends, family members and work associates to join our walk to help our foundation continue to bring dignity and comfort to patients and their families."

To help this cause and make a contribution, please visit

About FranklinCovey Products

Franklin Covey Products is the global leader in organization, effectiveness, planning and productivity tools. Individuals and organizations access the company's products and services, which are available in 147 countries, through its catalogs, more than 70 retail stores, more than 13,000 third-party outlets, including office superstores and other large retail chains, and

About Design-her Gals ( is a "highly addictive" interactive avatar stationery website which allows you to create your and your friends' virtual "paper dolls." Gals, Girls and Guys can be customized using combinations of hair, skin, eye, clothing and accessory choices, and then placed onto different stationery layouts and gift items. The Passion and Purpose behind Design-her Gals is to raise funds and awareness for Stage IV breast cancer patients through its sister non-profit organization, The Gal to Gal Foundation. (

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Debra Lund
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