State Farm® Friday Night Feats High School Football Video Contest Turns Big Gridiron Moments Into Cash for Schools

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Contest Calls for High School Football Teams To Submit Videos of Best Plays from This Year's Season, With Prizes for 52 Schools Across US and Canada

State Farm® Friday Night Feats

We're looking for the biggest hits, electrifying catches and other astonishing plays from communities with a passion for high school football

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State Farm® Insurance Companies has kicked off Friday Night Feats, a national high school football video contest on YouTube to showcase the biggest moments from this year's high school football season. Fans and athletes can win up to $15,000 for their high school by submitting a video and encouraging their fans to watch and rate it. The contest begins Sept. 14 with the grand prize winners - as voted by the fans - being named the week of Dec. 14.

"We're looking for the biggest hits, electrifying catches and other astonishing plays from communities with a passion for high school football," said Anthony Munoz, Hall of Famer and former pro football lineman who is returning as the face of the contest for 2009."This year State Farm will be there for more schools by awarding $160,000 for the biggest moments on the gridiron," said Munoz.

The contest is open anyone who submits a video as long as all eligibility requirements are met. It can be a player, parent, coach, teacher, student or fan. Official rules can be found on the contest rules page on the site, as well as a tip sheet with ideas on how to promote video entries and encourage fans to view and rate them on YouTube.

Video submission period
Videos will be accepted during two submission periods - the first half and second half of the contest. The first half is Sept. 14 until Oct. 17 and the second is Oct. 18 until Nov. 22.

Viewers determine the 26 semi-finalists from each half, 56 total, by voting with YouTube star ratings on the Friday Night Feats YouTube channel. A panel of qualified judges will narrow the semi-finalists down to the top 10 videos. Viewers have the final say and chose the first and second place and the grand prize winner by voting for their favorite on YouTube Dec. 3 until Dec.10.

Judging criteria
Each video is judged on the "wow" factor, athleticism, impact of the play, and creativity of the video, which will include a title and brief description of the play.

Cash prizes are $15,000 for the grand prize, $10,000 for first place and $5,000 for second place. Each finalist nominee (four from each of State Farm's 13 zones) wins $2,500. All prize money will be awarded to respective schools.

Additional information
Full rules are available on the Friday Night Feats contest site. Viewers can join in the conversation by following @FriNightFeats on Twitter.

About State Farm
State Farm® insures more cars and homes than any other insurer in the U.S., is the leading insurer of watercraft and is also a leading insurer in Canada. State Farm's 17,000 agents and 67,000 employees serve over 77 million auto, fire, life and health policies in the United States and Canada, and more than 1.9 million bank accounts. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No. 32 on the Fortune 500 list of largest companies. For more information, please visit® or in Canada®.

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Rich Pingeton

Brianna Gallett
Weber Shandwick
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