Broadcast International’s Steve Jones To Give The ‘Skinny’ On Enabling The Hd World At IPTV World Forum

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Jones will address the challenges faced by broadcasters and carriers whose IP networks are strained with the increased burden of carrying HD content at a rate beyond their capacity

The rapid acceleration of IP-based video content has created tremendous strain on existing networks and compromised the viewing experience of its users.

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Broadcast International, Inc. (OTC: BCST “BI”) (http://www.brin.com) announced today that Steve Jones will speak at the upcoming IPTV World Forum in London, England on March 23-25, 2010. Jones’s speech entitled, Fat Files/Skinny Pipes: Enabling the HD World will discuss the challenges broadcasters face when carrying HD content above their capacity.

“The rapid acceleration of IP-based video content has created tremendous strain on existing networks and compromised the viewing experience of its users,” said Steve Jones, Vice President and General Manager of the CodecSys Division at Broadcast International. “Today’s consumers demand cinema quality video across the four digital screens they interact with on a daily basis. It’s possible to meet this demand and I’ll explain how at IPTV World Forum.”

Jones has spoken at a number of industry events on topics related to technology and the broadcast industry. At IPTV World Forum, his remarks will highlight:

  • how to deliver video to four screens simultaneously,
  • how to deliver HD quality content at under 3Mbps,
  • tips for minimizing sporadic spikes in your network
  • how to escape proprietary hardware traps and
  • how to ensure a cinema quality image on your mobile device.

At Broadcast International Jones is responsible for providing all strategic direction for the CodecSys Division, including sales, marketing, product development and strategic partnerships. CodecSys is video compression software that provides high quality, low bandwidth video by optimizing video assets through a suite of intelligent video management services, which include encoding, decoding, transcoding and other optimization services for live broadcasting or file-based applications.

The CodecSys system provides Microsoft Mediaroom compliant outputs to Internet Protocol Television (IPTV) broadcasts and Video-On-Demand (VOD) applications for entertainment, training and communications, as well as mobile and digital signage applications.

Jones has spent the majority of his career with start-ups and high-tech ventures. He has held a number of executive level positions with companies such as Alianza, Auction Trust Network, Solera Networks, Vykor, Mosaix, Netegrity, DataChannel and Novell.

The IPTV World Forum was developed as a direct response to the rapid growth in the marketplace, bringing together operators, technology partners and content providers to explore and define the IPTV evolution. Find out more at the Broadcast International stand (no. 77), IPTV World Forum, London, UK, 23 - 25 March 2010

For more information about Broadcast International, including CodecSys and a complete listing of its executive staff, visit the website at http://www.brin.com.

About Broadcast International
Broadcast International is a leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution. BI’s patented CodecSys software is a breakthrough, multi-codec video compression technology that cuts video bandwidth requirements over satellite, cable, IP and wireless networks. By slashing bandwidth needs, CodecSys enables a new generation of applications such as streaming video to cell phones, and offers unprecedented price/ performance benefits for existing applications such as HD video.

Broadcast International is a public company (OTC BB: BCST) headquartered in Salt Lake City UT. For more information go to http://www.brin.com and http://www.codecsys.com.

Forward-Looking Statements
All statements in this news release that are not based on historical fact are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 and the provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (which Sections were adopted as part of the Private Securities Litigation Reform Act of 1995). While management has based any forward-looking statements contained herein on its current expectations, the information on which such expectations were based may change. These forward-looking statements rely on a number of assumptions concerning future events and are subject to a number of risks, uncertainties, and other factors, many of which are outside of our control, that could cause actual results to materially differ from such statements. Such risks, uncertainties, and other factors include, but are not necessarily limited to, those set forth under the caption "Additional Factors That May Affect Our Business" in the Company's most recent Form 10-K and 10-Q filings, and amendments thereto. In addition, we operate in a highly competitive and rapidly changing environment, and new risks may arise. Accordingly, investors should not place any reliance on forward-looking statements as a prediction of actual results. We disclaim any intention to, and undertake no obligation to, update or revise any forward-looking statement.

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