SimpleTuition Connects Quarter of a Million Student Loan Borrowers to Lenders So Far in 2008 : Website Has Potentially Facilitated As Much As $1.2 Billion in Smarter College Borrowing in 2008

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SimpleTuition, the leading student loan comparison site for personalized student loan research, today announced at the National Association of Student Financial Aid Administrators (NASFAA) conference that the company’s award-winning website (http://www.simpletuition.com) has connected more than 250,000 student and parent borrowers to lenders year to date in 2008, on target to reach 750,000 for the year from 2 million visitors. In aggregate, year-to-date activity represents nearly $1.2 billion dollars in prospective borrowing.

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Because of dramatic changes in the student loan marketplace, more and more families are doing their homework and turning to Internet resources to research loan options. SimpleTuition has experienced record activity to date and has taken many steps in order to serve this ever increasing user demand.

"We are very proud to reach this milestone because it means we are helping, literally, hundreds of thousands of students and families find the means to pay for college," said Kevin Walker, co-founder and CEO. "2008 is an especially confusing year for student and parent borrowers, and we are glad that SimpleTuition has emerged as a trusted source of information for so many families."

Since SimpleTuition's inception in 2005, the company has achieved significant milestones:

Site visits year-to-date up more than 400% over the same period in 2007. Partnerships with dozens of leading lenders of federal and private loans. Loan details on more than 75 student loans served across our network of sites. Named to Kiplinger's Best List as the best financial services website for student loans. Recognized as one of Fast Company's Top Web 2.0 sites. Partnerships with more than 150 leading educational institutions, including several Ivy League universities, large state universities and colleges big and small across the country. Partnerships with leading organizations and companies in related industries including U.S. News & World Report, College Parents of America, eLoan, and Peterson's. SimpleTuition's interactive approach to researching, comparing and selecting federal and private student loans enables borrowers to make more informed decisions about borrowing options than was previously possible. Detailed information on loans from dozens of available top lenders is constantly updated – a big and valuable challenge in this summer's dynamic financial market environment.

"The busiest part of the college season is just starting – the first tuition bills are just hitting family mailboxes – and figuring out how to pay the fall semester bill is something families are tackling now," Walker continued. "Because of dramatic changes in the student loan marketplace, more and more families are doing their homework and turning to Internet resources to research loan options. SimpleTuition has experienced record activity to date and has taken many steps in order to serve this ever increasing user demand."

SimpleTuition's online resource (http://www.simpletuition.com) helps students and families make sense of education financing options. The company offers the leading independent and interactive solution for researching and comparing Stafford, private, certified private, PLUS, and GradPLUS loans from dozens of available lenders. Each loan option can be sorted and compared by monthly payment, total cost of the loan, number of payments, fees, and lowest and highest APR. No personally identifiable information or credit scoring is required. To assist high school guidance officers, personal financial planners and advisors, schools and partners, SimpleTuition also offers the industry's only dedicated web site for certified private student loans, available at http://www.CertifiedPrivateLoans.com.

About SimpleTuition Inc.

Founded in 2005, SimpleTuition is the leading education loan comparison site for personalized student loan research. SimpleTuition is dedicated to helping students and parents make sense of education financing options. The company offers the leading independent and interactive solution for researching and comparing multiple Stafford, private, PLUS, and GradPLUS loans from dozens of lenders. SimpleTuition is headquartered in Newton, Mass., and is funded by Atlas Venture, Flybridge Capital Partners, and North Hill Ventures. For more information, visit http://www.SimpleTuition.com.

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