IUPUI School of Public and Environmental Affairs Selects Hetrick

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Communications Firm is Helping SPEA Recruit Students, Convey Program Changes

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We chose Hetrick because of its experience with SPEA’s Public Policy Institute, IU statewide, IUPUI, the IU Maurer School of Law and higher education in general.

After reviewing proposals from Indiana marketing communications firms, the Indiana University School of Public and Environmental Affairs (SPEA) at IUPUI in Indianapolis has selected Hetrick to create and produce student recruitment communications.

“When Indiana University decided to spin off SPEA’s public health majors into a new School of Public Health, it gave us the opportunity to focus more on preparing students for jobs that change the world. Now we’re looking for even more students who want to serve in organizations that help people and communities; who want to research, develop, administer and communicate public policy; who want to enforce laws; and who want to protect our environment and everything in it, including people,” said Dr. Terry L. Baumer, executive associate dean for SPEA Indianapolis. “We chose Hetrick because of its experience with SPEA’s Public Policy Institute, IU statewide, IUPUI, the IU Maurer School of Law and higher education in general.”

“SPEA equips young people with both the theory and practice they need to make the world a better place,” said Hetrick president and CEO Bruce Hetrick. “The School and its mission are a perfect fit with Hetrick’s commitment to good work that does good.”

Budget figures were not disclosed.

About SPEA
SPEA at IUPUI offers programs in public affairs, nonprofit management, criminal justice and public safety, and is ranked among the nation’s top 45 schools in public affairs and administration by U.S. News & World Report. Its graduate programs in criminal justice and nonprofit management are ranked among the best in the country. For more information, go to http://www.spea.iupui.edu .

About Hetrick
Founded in 1994, Hetrick is an integrated public relations and marketing communications firm that specializes in good work that does good. Client sectors include higher education, utilities, health and life sciences, state and local government, and nonprofits. For more information, visit tellhetrick.com.

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Tricia Parrott
Hetrick
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