Growth of the food & the beverage industry in BRICS is expected to augment the demand for sugar substitutes.
San Francisco, California (PRWEB) January 21, 2015
The sugar substitutes market will witness growth, owing to rising concerns over diseases such as diabetes and obesity. Sugar substitutes act as an alternative with low calorific value and serve as artificial sweeteners in the health care, food & beverage and personal care industries. Increasing scope of application for sugar substitutes in frozen foods, baked products and confectionaries will have a positive impact on the market in the near future.
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The U.S. FDA has approved the use of aspartame, saccharin, sucralose, neotame and advantame as artificial sweeteners in many food & beverage applications. Similarly, European Food Safety Authority (EFSA) also approved the use of various sugar substitutes which includes aspartame as a low-calorie product. Aforementioned regulatory support will have a positive impact on the sugar substitutes market in the near future.
Growth of the food & the beverage industry in BRICS will augment the demand for sugar substitutes. In addition, the food and the beverage industry growth in Israel and Saudi Arabia would play a significant role over the next six years. Positive food industry outlook in above mentioned countries will not only increase sugar substitutes market demand, but also facilitate the entry of new players in the market over the next six years. As of 2013, PepsiCo markets its low-calorie carbonated drink Diet Pepsi on a global scale. Diet Pepsi mainly comprises of aspartame as a flavoring agent and is approved by the U.S. FDA, the UK Food Standards Agency, EFSA and Canada's Health Canada. Malaysian company PureCircle markets its sugar substitutes under the brand name Reb A, which is extracted from the stevia plant and is 400 times sweeter than sugar with a reduced calorie value.
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