SummerJasmines Adds Youth-Inspired Shoe Line to MAGIC Trade Show Debut with Top-Tier Fashion Names

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SummerJasmines wraps up its latest shoe design for teens and pre-teens for its premiere at the MAGIC trade show in Las Vegas next week. The women's shoe designer will join a host of fashion-forward labels when it introduces its latest styles

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Dr. Alissa Kraisosky - Designer | Owner SummerJasmines

“I was excited to integrate these adorable cartoons into my shoe design…It is great to be able to reach out to some of the younger girls, who are getting pedicures and enjoying ‘spa days’ as much as their mothers,” Dr. Kraisosky said.

The versatile, stylish SummerJasmines shoe collection will join some of the most recognized fashion labels in the U.S. and international markets on February 14 through February 16, 2011 at the MAGIC trade show at the Las Vegas Convention Center.

SummerJasmines is a patent pending footwear collection for women designed for travel and daily use. The crystal-studded sandals are comfortable enough for women to slide into on the go and can be conveniently folded in half for wear later. Though portable, the sandals don‘t skimp on style -- they are sold with a satin bag that can double as a wrist clutch or fit into a handbag. The shoes were also designed to separate each toe, eliminating the need for disposable flip-flops.

This year marks the addition of the “Snuggy Bear” style in the SummerJasmines collection aimed at teenagers and pre-teens. This style was inspired by Dave Shelton, a television writer, director, cartoonist and voice actor who created the upcoming kids television show called Snuggy Bear and The T-Shirt Kids©. Shelton’s credits include Everybody Loves Raymond, Disney and Nickelodeon.

Among the top fashion brands SummerJasmines will share the spotlight with this year, the list includes Calvin Klein, DKNY, Kenneth Cole, Levis, Ralph Lauren and many other fashion leaders that are expected to attend. The 2011 MAGIC trade show will be the second year SummerJasmines were on display.

SummerJasmines is the brainchild of Dr. Alisa Kraisosky, a practicing psychiatrist for more than 10 years who has sharp insight into a woman’s mind. Dr. Kraisosky conceived the idea of SummerJasmines three years ago after a grueling walk in uncomfortable shoes during a night out in Las Vegas. Dr. Kraisosky used the painful experience on her feet as an opportunity to craft the perfect accessory for women who want a convenient escape from their uncomfortable shoes without sacrificing style.

“I was excited to integrate these adorable cartoons into my shoe design…It is great to be able to reach out to some of the younger girls, who are getting pedicures and enjoying ‘spa days’ as much as their mothers,” Dr. Kraisosky said.

Dr. Kraisosky will be on hand to personally show off her latest designs in the SummerJasmines shoe collection, including her recent designs for brides and bridesmaids. Dr. Kraisosky hopes to make a lasting impression in the fashion world when her newest designs are unveiled February 14.

About SummerJasmines/Flat Affect Inc.: SummerJasmines are patent pending sandals that fold and fit into a small evening bag. They are designed with today’s hectic schedules to make life stylishly simpler for women. For more information, visit http://www.summerjasmines.com.

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Yvette Morales
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