More and more people are having prescription lenses installed in their designer sunglasses
New York (PRWEB) April 10, 2009
As the gloom of winter lifts, a new urge arises in spring shoppers everywhere. A new spring wardrobe is not enough for everyone. A new pair of sunglasses has become an absolute necessity; and there is no better selection than those offered by designer brands.
Whereas shoes and handbags have been choices for self-expression in the past, designer sunglasses has caught up; and designers are meeting the increasing demand for their products. Gucci has recently released several new additions to their line; including the GG 2827/S and the GG 3035/S. Christian Dior is promoting the Dior 0126/S as the crown jewel of their men's collection, and the Dior Acapulco/S for women. Not to be outdone by their somewhat pricier competitors, Ray Ban has the RB 3388 and RB 4118 available to voracious consumers.
Why so many styles and models? Aren't all designer sunglasses the same? Not by a long shot. There is great variety in these models; especially frame shape. Consumers choose from the thick, circular models like the Kate Spade Colby, or the completely rimless shield lens like the Giorgio Armani 656. Frames can be made from materials that range from simple light plastic acetate to titanium. Designer sunglasses can be polarized, and prescriptions are installed into the frames; an option that is becoming increasingly utilized.
"More and more people are having prescription lenses installed in their designer sunglasses," says Kevin Marks, Director of Site Operations for GlassesEtc.com "Two years ago 10% of our sunglasses purchased on our website were prescription sunglasses. Nowadays, it's 30%."
This three-fold increase is most likely due to the increased number of options available to those seeking prescription sunglasses. Designers have been focusing their output on sunglasses that are compatible with prescriptions. In addition, Trivex, an alternative to polycarbonate material, is now available for use in prescription sunglasses that requires tinting.
"Companies have really focused on designs that are compatible with prescription lenses. This has meant that there are now so many more models for the customer to choose from that will fit their style," says Marks.
A search on GlassesEtc.com reveals the choices available. There are, quite literally, an overwhelming number of new sunglasses for 2009, and most are compatible with prescription lenses. Consumers also have the option to try transition lenses, an alternative to standard prescription sunglasses that is growing in popularity. While not as dark as regular sunglasses, transition lenses change color when exposed to ultraviolet light. This means the lenses only grow darker when outside, and remain regular prescription lenses indoors. Rimless glasses also remain quite popular. So many options, so many styles. Which one will compliment your look this spring?
ABOUT GLASSESETC.COM: GlassesEtc.com is a New York-based internet company that is dedicated to providing quality frames and lenses at discounted prices. GlassesEtc.com offers a wide variety of designer glasses and sunglasses, as well as several options for lenses, including; polycarbonate, high-index, ultra-high index, as well as progressive and transition options. Visit GlassesEtc.com to view their entire new line of sunglasses for Spring 2009 .