Sun Protection in the Winter? Don’t Be Sun Blind The Glaring Truth about the Need for Sun Protection on the Slopes

Keeping warm should not be the number one reason for covering up on the mountain. SunGrubbies.com, an on line retailer, is on a mission to promote the importance of year round sun protection. While UVB radiation declines in the winter months, UVA radiation is still in full force causing skin cancer and premature aging.

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Winter Sports Cap from SunGrubbies.com

Sun protection is essential in the winter to guard against skin cancer and premature aging.

San Diego, CA (Vocus/PRWEB) December 16, 2010

This winter, the goal might be to burn up the slopes, but SunGrubbies.com wants everyone to know how important it is to prevent UV radiation from doing the same to skin. For every 1,000 feet of increased altitude, UV radiation increases 4%. Damaging UVA radiation combined with high elevation, reflective surfaces such as snow and ice, and long hours in the direct sun make sun protection imperative.

Snow enthusiasts know to use sunscreen on clear days, but it is just as important to apply and reapply it on cloudy days. Cloudy days stop only 5-40% of UV radiation and mountain conditions can change rapidly. A day that starts off cloudy can quickly become clear leaving a skier or snowboarder up on the slopes and the sunscreen back in the condo.

Sunscreen isn’t the only protection that should be used. Lips are extremely sensitive to sun exposure. Besides being constantly exposed to the elements, the skin on the lips is thin and doesn’t produce as much protective melanin as other parts of the body. A lip balm that protects against UVA and UVB radiation should be an essential item. High altitude can make lips extremely dry, so be sure to keep it handy.

The nose requires extra protection because it is exposed to more UV radiation than any other part of the body. Nose guards can provide a complete sun block against damaging rays. Easy to attach to any pair of glasses, nose guards will stay in place even down a black diamond run. And, don’t forget a hat. While the first thought might be to wear a hat on a cold day to retain body heat, it is important to keep the head covered even when skies are clear. A brimmed hat will protect the top of the head from the sun’s burning rays and the brim will shield the face from damaging rays.

SunGrubbies.com is an online retailer that has been specializing in sun protection since 1997.

Each year SunGrubbies.com strives to meet the needs of its customers while also raising awareness of the importance of sun protection.

SunGrubbies.com has products that have been approved and recommended by the Skin Cancer Foundation, the Melanoma International Foundation and the Skin and Cancer Federation of Australia. Every product has been laboratory tested for their sun protective ability and every purchase is 100% guaranteed for satisfaction.

For more information about SunGrubbies.com and their products, check out their website at http://www.sungrubbies.com. They can also be reached at their toll free phone number (888)970-1600. To join the SunGrubbies.com affiliate program, go to http://bit.ly/ifRDrH. If you live in the San Diego area or are planning a visit, be sure and visit their boutique showroom.

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