Global Supermarket Revenues to Reach $1.74 Trillion by 2015, According to New Report by Global Industry Analysts, Inc.

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GIA announces the release of a comprehensive global report on Supermarkets. Worldwide supermarkets revenues generated through sales of food products are expected to reach $1.74 trillion by 2015. While consumer traffic to supermarkets has declined, of late, largely as a result of the ongoing recession, average spends per visit has increased thanks to the shift away from restaurant foods towards prepared food offerings stocked in supermarkets.

Supermarkets: A Global Market Report

Over the years, supermarkets have acquired a position of dominance in the retail arena. The growth of supermarkets has been inextricably linked to the growth of consumerism. From its initial development in the US, supermarkets have spread all over the world. The growth of the industry has enabled many successful supermarket chains to emerge as leading retailers of the world. South Korea, China, India, and Indonesia, from the Asia-Pacific region hold promising growth potential in the (retail) supermarket industry, with the first three already ranked among the fastest developing markets. Within the supermarket industry, discount supermarkets are increasingly cornering a larger share. The trend has been especially pronounced of late, largely as a result of the growing consumer preference for cost-effective, price competitive products as they attempt to reduce their expenses against a backdrop of deteriorating economic conditions. Consumers are presently spending lesser, more judiciously and are seeking greater value for money. Although, the current global recession throws a temporary dampener on growth patterns, a recovery in the financial scenario in the immediate future will push the market's growth fundamentals back into the fore.

The recession induced change in eating habits has created a shift away from restaurants towards cooking at home, thereby creating demand for semi-prepared, packaged food products at supermarkets. Better meal planning by consumers creates ample consumption opportunities for previously overlooked food categories, such as, condiments, spices, food flavors, finishing touch sauces, dressings, oil, fresh fruits and vegetables, and meat, among others. Supermarkets are opportunistically capitalizing on this trend by pushing forward lower cost private labeled brands at a steadily increasing number of consumers on the prowl for cheaper meal options. Consumer packaged goods (CPG) manufacturers are also pushing their innovations onto supermarket shelves resulting in a growing number of customers visiting the food aisle in supermarkets.

Chain Supermarkets, which hitherto dominated supermarket sales of food products, is forecasted to retain its market lead through 2015 as stated by the new market research report on Supermarkets.

Key players dominating the marketplace include Aeon Co Ltd, Aldi Inc, Auchan, Carrefour Group, The Casino Group, Coles, Costco Wholesale Corporation, E Leclerc, Edeka Group, Intermarché, The Kroger Co, Rewe Deutscher Supermarket KGaA, Royal Ahold NV, Safeway Inc, Sainsbury's Supermarkets Ltd, Sears Grand, SUPERVALU Inc, Tengelmann Warenhandelsgesellschaft KG, Tesco Plc, Wal-Mart Stores Inc, and Woolworths Limited., among others.

The report titled "Supermarkets: A Global Market Report" announced by Global Industry Analysts, Inc., provides a comprehensive review of industry overview, key market trends & restraints, profiles of major players, and recent industry activity. The report analyzes market data and provides market estimates and projections for regions including US, and Rest of World.

For more details about this comprehensive market research report, please visit - http://www.strategyr.com/Supermarkets_Market_Report.asp

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world's largest market research publishers. The company employs over 800 people worldwide and publishes more than 1100 full-scale research reports each year. Additionally, the company also offers thousands of smaller research products including company reports, market trend reports, and industry reports encompassing all major industries worldwide.

Global Industry Analysts, Inc.
Telephone 408-528-9966
Fax 408-528-9977
Email press(at)StrategyR(dot)com
Web Site http://www.StrategyR.com/

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