London, UK (PRWEB) August 24, 2011
Greentech and carbon offsetting is quickly generating momentum in the investment world these days. Corporations are becoming very public with the ethical initiatives they are undertaking to help the environment, the world’s developing economies and, without being over cynical, their PR image. At the same time, oil companies and other “dirty industries” take heat for leaving a track of environmental damage to outlast most of the financial gains they are raking in.
“While traditional commodity markets have been sitting at a red light lately, there are investment opportunities whose traffic light is flashing bright green. We are looking to take the eyes of investors off of stale commodities and broaden their business vision,” says Invezz co-founder John Adam.
As iNVEZZ points out, the British government recently commissioned Innovas Solutions to compile a researched report, which placed the growth of the global sustainable economy at more than $5.2 trillion over the twelve months between 2008 and 2009. And according to United Nation Environmental Programme, $210 billion were invested in renewable energy alone in 2010. These figures might rise this year if we take into account events such as the Fukushima disaster and the Shell oil spill in the North Sea. These disturbing incidents are just a couple of the red flags catching the attention of and provoking dismay among the international community. Germany recently announced plans to abolish completely its dependence on nuclear power and invest more money into developing its renewable energy sector to meets its energy needs, while China does not hide its ambition to become a leader in solar panel production and exporting.
Corporate stability and profitability today stretches beyond financial revenues and into striving for ethical investments that also make business sense. Businesses have come to realize that making ethical investments an integral part of their marketing strategy is a way to differentiate themselves in a market saturated with irresponsible business practices. Offsetting their carbon footprint surely gives them the competitive advantage and the desired kind of public attention.
Alternative Investment Guide is a one-stop digital library with information about the status of the sustainable investments markets today, from renewable energy, to biofuels, forestry and carbon trading. How are these markets evolving? What is the maturity level of the countries participating? What standards and criteria rule the industries? What technologies are developing at a faster pace? Is solar or wind a better investment venue? What are some key numbers an investor needs to look at before taking advantage of the plethora of ethical investments?
Sustainable Investment Guide is aiming to answer all of these questions and put ethical investments into perspective. As many investors have come to realize, modern money is not made of paper. It is made of information.
Go to http://invezz.com/ to find out more about the opportunities and potential benefits sustainable investments have to offer and to receive the latest news and information on the green investments markets.
Invezz is a UK-based boutique digital media company providing original and reliable up-to-date information in the area of sustainable investments to large investment company decision makers, NGOs and to eco-minded individuals. Invezz is a part of DEZZ group of companies.